Top 10 Bike Companies in World 2018

Posted in Top Brand Lists, Total Reads: 120
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7. BMW

BMW AG is the parent company of BMW group which is a global leader in cars & motorcycles.


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The company is based in Munich, Germany and its area of business lies mostly in Automobiles, Engines, products of machinery and Metal Working Industry as well as it deals in the services of them all. Its three major segments include automotive, motorcycle and financial services.

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The company employs around 1.3 lacks people and operates in more than 150 countries all around the world. In the motorcycle business, the company operates with the brand, BMW Motorrad. The company operates in the premium segment of the global motorcycle sector with 250 cc plus models such as Sport, Tour, Roadster, Heritage, Adventure and Urban Mobility. This segment helps it in generating a higher revenue even with a lesser unit of sales. The motorcycle division of BWM, Motarrad saw a significant rise in its sales number and the revenue it generated for the company. For the first time, the company was able to cross the 150000 mark in its sales volume. It was able to reach a figure of 1,64,153 from 1,45,032 when compared with the previous year. This is a significant 13.2% rise. This increase in sales was because of the dynamic rise in the motorcycle sale sin the Europe market with France having 24.4% jump in its sales volume. Italy and Spain also witnessed a double-digit growth. However, there was a drop in the sales in USA. The period witnessed a launch of six new motorcycle models and five revised models by the company.

Revenue (million $): 2824.87

Unit Sales (in thousand): 164.153



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