Top Gatorade Competitors & Similar Companies
Gatorade Company Inc. is an American manufacturer of sports beverages. Founded in 1965 at University of Florida by a team of researchers, was then taken over by Quaker Oats Company in 1987 and by PepsiCo in 2000.
In any business, there are several companies & brands which compete with each other by offering similar products & services.
For any company to thrive, it is not only important for them to improve their own products, but to also look at what their competitor is offering.
Below we look at the top 8 competitors of Gatorade.
1. Red Bull:
Red Bull Energy drink was founded in the 1980s by Austrian entrepreneur Dietrich Mateschitz in partnership with Chaleo Yoovidhya. This came as an inspiration to an existing drink called Krating Daeng which was introduced in Thailand by Chaleo Yoovidhya. Dietrich modified the ingredients and the first red bull drink was sold in Austria in the year 1987.
2. Schweppes:
Schweppes is one of the biggest competitors of Gatorade.
3. Tropicana:
Tropicana is an American company founded in the year 1947 in Bradenton, Florida by Anthony T. Rossi. It specializes in not from concentrate fruit juices.
Read more about Gatorade
4. Coca Cola:
Coca Cola is a carbonated soft drink produced by Coca Cola company. It has a diverse product portfolio in the beverage industry. Coca Cola was founded in May,1886.
5. Pepsi:
Pepsi Co, being a huge company has a lot of brands under its hat. There are various products of Pepsi Co, like Pepsi, Mountain Dew, Lays, Tropicana beverages, 7Ups, Cheetos, Lipton Tea, Aquafina, etc. Pepsi are mainly targeting the food and beverages market.
6. Nescafe:
Nescafe is a brand of Nestle which is especially for the brand of instant coffee, and that the brand is world famous and is globally well known. Nescafe started around 1938. The main reason for starting this brand was because the brand Nestle was successful and the company wanted to infuse the milk making techniques into the coffee making ones.
7. Sprite:
Sprite is a brand which is under the company of Coco-Cola and is a carbonated soft drink. This brand was launched for the people who wanted to have carbonated soft drink which is not black in color. This is a drink which is a lemon flavored drink which is free of caffeine.
8. Lipton:
Lipton is a brand of tea, jointly owned by Unilever and PepsiCo. Before ownership to Argyll Foods, Lipton was a supermarket chain in the UK. The tea brand is quite well known worldwide.
To conclude, the above article highlights the various competitors which compete with Gatorade. This understanding helps to evaluate the various external business factors for any company.
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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