Oppo is a wholly owned consumer electronics subsidiary of the Chinese multinational BBK electronics Corporation, which also owns the brand Vivo and is an institutional stockholder in OnePlus brand as well. Oppo offers a range of products in smartphones, Blu-ray players, and other electronic gadgets. It was launched in China in 2004 and later expanded to various other countries.
In any business, there are several companies & brands which compete with each other by offering similar products & services.
For any company to thrive, it is not only important for them to improve their own products, but to also look at what their competitor is offering.
Samsung is a South Korean company founded by Byung-Chull Lee in 1938. The company started as a trading company and gradually became a multinational conglomerate through many acquisitions and mergers. Samsung Electronics Industry Co Ltd was established in 1969.
Vivo is a Chinese technology company founded in the year 2009 by Morgan Moore. It is headquartered in Dongguan, Guangdong, China. The Vivo brand had entered the telecommunication and electronics industry with landline and wireless phones and in 2011 started manufacturing its own range of smartphones.
LG Corporation formally known as Lucky-Goldstar, is a South Korean company which has made its presence felt in the FMCD goods. This company has a varied range of self-space in the market and carters to the various goods for the customers. The main attention of the consumers usable are the prime interest of the company.
Xiaomi is a privately owned Chinese electronics company headquartered in Beijing. Xiaomi was founded in 2010 by 8 partners with funding from Temasek Holdings, a Singapore government owned investment company, IDG Capital and Qiming Venture Partners and Qualcomm. Xiaomi is expanding at a very fast pace with operations in more than 30 countries.
High-Tech Computer Corporation, a Taiwanese consumer electronics company, is a known brand for manufacturing mobiles and tablets in the field of telecommunication. HTC started its operations in 1997 with the goal of bringing the power of computing into the hands of people around the world. As soon as its operation started, Microsoft approached HTC to develop handheld products using Windows CE and they developed the world’s first handheld personal data assistant (PDA) to run on Windows CE and gained popularity.
Back in the days, Nokia was counted amongst the second most popular phone makers in terms of volume after Samsung with a global market share as large as 18% at a point in time which got down to a much lower number as other competitive brands started coming in. Nokia, a Finnish company by origin entered the Indian market in the year 1994. The first ever GSM call was made on a Nokia handset by the name of Nokia 2110.
In 1918 Konosuke Matsushita founded Matsushita Electric Industrial Co. Limited later came to known as Panasonic Corporation. Panasonic is a Japanese company that deals in electronics, home appliances and home renovation services with net sales of US$75 billion and employs 200,000+.
Lenovo is a Chinese multinational technology company and has its headquarters in Beijing, China. It was founded in the year 1984 by Liu Chuanzhi with a group of ten other engineers. Lenovo sells its products in more than 160 countries around the world.
Apple Inc, multinational technological company with its headquartered in Cupertino, California. The company is involved in developing and designing hardware products such as iPhones, iPads, Mac along with software development and online services. Its software includes IOS operating system and one of the famous web browsers – Safari.
Oneplus is one of the biggest competitors of Oppo.
To conclude, the above article highlights the various competitors which compete with Oppo. This understanding helps to evaluate the various external business factors for any company.
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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