Published in Banking & Financial Services category by MBA Skool Team
Virgin Money is one of the leading brands in the banking & financial services sector. Virgin Money SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Virgin Money:
Can explore into other banking divisions like priority banking, etc.
Offers a wide range of financial products due to which they add more and more customers every year
Advantage of being under a famous conglomerate
Supervised by Prudential Regulation Authority
Offers services like Finance, Banking, Mortgages
Above are the strengths in the SWOT Analysis of Virgin Money. The strengths of Virgin Money looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Virgin Money Weaknesses
Little presence in few countries other than UK
Not a listed company and hence it would become difficult to raise capital
These were the weaknesses in the Virgin Money SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Virgin Money Opportunities
Can acquire or form strategic alliance with other giants to increase the banking business
Expand to other major countries of Asia, Europe, etc.
Can launch IPO and raise capital which in turn can be used for either expansion or achieve other business goals
Above we covered the opportunities in Virgin Money SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Virgin Money Threats
Presence of giants like HSBC, Barclays, etc. may lead to their cannibalization of revenues
International operations in Australia might turn out to be unsuccessful
The threats in the SWOT Analysis of Virgin Money are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
A one stop for all financial products where customers can easily understand where to invest
Virgin Money STP
Individuals, large enterprises and other financial institutions by providing a wide range of financial products and services
Customers and is more focused towards retail banking services
Provide easy financial services for customers to invest
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