Virgin Money SWOT Analysis, Competitors, STP & USP

Virgin Group Ltd.

Financial Institutions

Banking & Financial Services

Banking with a bit of soul

A one stop for all financial products where customers can easily understand where to invest

Individuals, large enterprises and other financial institutions by providing a wide range of financial products and services

Customers and is more focused towards retail banking services

Provide easy financial services for customers to invest

Below are the Strengths in the SWOT Analysis of Virgin Money:

1. Highly capable and efficient parent company
2. Can explore into other banking divisions like priority banking, etc.
3. Offers a wide range of financial products due to which they add more and more customers every year
4. Advantage of being under a famous conglomerate

5. Supervised by Prudential Regulation Authority

6. Offers services like Finance, Banking, Mortgages

Here are the weaknesses in the Virgin Money SWOT Analysis:

1. Little presence in few countries other than UK
2. Not a listed company and hence it would become difficult to raise capital

Following are the Opportunities in Virgin Money SWOT Analysis:

1. Can acquire or form strategic alliance with other giants to increase the banking business
2. Expand to other major countries of Asia, Europe, etc.
3. Can launch IPO and raise capital which in turn can be used for either expansion or achieve other business goals

The threats in the SWOT Analysis of Virgin Money are as mentioned:

1. Presence of giants like HSBC, Barclays, etc. may lead to their cannibalization of revenues
2. International operations in Australia might turn out to be unsuccessful

Below are the top 7 Virgin Money competitors:

1. HSBC Holdings plc
2. Lloyds Banking Group
3. Barclays

4. Prudential plc

5. Aviva plc

6. Royal Bank of Scotland

7. Standard Chartered bank