Published in Banking & Financial Services category by MBA Skool Team
OCBC Bank is one of the leading brands in the banking & financial services sector. OCBC Bank SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of OCBC Bank:
Largest bank in Singapore by market capitalization
Bank offering full range of financial services right from banking to insurance
Return on Equity (ROE) is high when compared to industry and sector averages
Return on Assets (ROA) is high when compared to industry average
Dividend yield is high when compared to industry and sector averages
More than 530 branches with representative offices in 15 countries
Above are the strengths in the SWOT Analysis of OCBC Bank. The strengths of OCBC Bank looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
OCBC Bank Weaknesses
Smallest bank in Singapore by global presence
High dependence on Singapore and Malaysia
Increase in expenses
These were the weaknesses in the OCBC Bank SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
OCBC Bank Opportunities
High opportunity to expand into emerging economies like India and China through acquisitions
Increase in private consumption and spending in Far East will help in the growth of retail banking and commercial banking
FDI in Malaysia will help in bank’s growth
Above we covered the opportunities in OCBC Bank SWOT Analysis. The opportunities for any brand can include prospects of future growth.
OCBC Bank Threats
Ongoing uncertainty in the world
Decrease in investments in Singapore and Malaysia will affect the bank
Regulatory changes across the world will affect the bank
The threats in the SWOT Analysis of OCBC Bank are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Individuals, SME’s, large corporate and financial institutions in need of financial solutions
Bank offering financial solutions for day to day business needs
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