SWOT analysis of Legal and General Group analyses the brand by its strengths, weaknesses, opportunities & threats. In Legal and General Group SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Legal and General Group to benchmark its business & performance as compared to the competitors. Legal and General Group is one of the leading brands in the banking & financial services sector.
The table below lists the Legal and General Group SWOT (Strengths, Weaknesses, Opportunities, Threats), top Legal and General Group competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
In this article:
Legal and General Group Brand Analysis | |
---|---|
Parent Company |
Legal and general group |
Category |
Health care |
Sector | |
Tagline/ Slogan |
Every day matters |
USP |
We are helping you plan and build your future |
Legal and General Group STP | |
Segment |
Financial services |
Target Group |
Investment management, risk, savings, international, and group capital and financing |
Positioning |
The business is built on financial strength and a diverse business spread that makes the company one of the leading financial services companies. |
SWOT Analysis of Legal and General Group | |
Legal and General Group Strengths |
Below are the Strengths in the SWOT Analysis of Legal and General Group: 1. Strong market position in the UK financial services industry |
Legal and General Group Weaknesses |
Here are the weaknesses in the Legal and General Group SWOT Analysis: 1. Revenue susceptible to investment market volatility |
Legal and General Group Opportunities |
Following are the Opportunities in Legal and General Group SWOT Analysis: 1. Expansion of business protection insurance likely to increase revenues |
Legal and General Group Threats |
The threats in the SWOT Analysis of Legal and General Group are as mentioned: 1. Delay in Solvency II implementation could double compliance costs |
Legal and General Group Competition | |
Legal and General Group Competitors |
Below are the top 3 competitors of Legal and General Group: 1.AXA |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Legal and General Group. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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