Published in Banking & Financial Services category by MBA Skool Team
Legal and General Group is one of the leading brands in the banking & financial services sector. Legal and General Group SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Legal and General Group:
Strong market position in the UK financial services industry
Multi-channel distribution capabilities increasing market penetration and enhances revenues
Comprehensive product portfolio insulating business risk
Customer base of around 7 million
Above are the strengths in the SWOT Analysis of Legal and General Group. The strengths of Legal and General Group looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Legal and General Group Weaknesses
Revenue susceptible to investment market volatility
High concentration on the UK market increasing business risk
Competitive industry – Need to continuously stay ahead of competitor offerings
These were the weaknesses in the Legal and General Group SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Legal and General Group Opportunities
Expansion of business protection insurance likely to increase revenues
Positive outlook of asset management industry
Opportunities in growing Asia-Pacific insurance market
Above we covered the opportunities in Legal and General Group SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Legal and General Group Threats
Delay in Solvency II implementation could double compliance costs
Insurance frauds likely to increase claim losses
Weak outlook for equity markets could put pressure on industry capital position
The threats in the SWOT Analysis of Legal and General Group are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Investment management, risk, savings, international, and group capital and financing
The business is built on financial strength and a diverse business spread that makes the company one of the leading financial services companies.
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Browse marketing analysis of more brands and companies similar to Legal and General Group. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.
The brand names and other brand information used in the SWOT Analysis section are properties of their respective companies. The companies are not associated with MBA Skool in any way. Edit the brand or add a new one to SWOT Analysis section : Contribute