Bidvest Group Limited SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP

Bidvest Group Limited

Investment holding

Conglomerates

Proudly Bidvest

Robust operating network and strong presence in South Africa

Retailing stationary, electrical and industrial goods, and providing catering services

Industries requiring transportation, corporates and industries with huge employees, companies requiring hired vehicles, households consuming meat, bakery and poultry products

Trusted and rooted brand

Below are the Strengths in the SWOT Analysis of Bidvest Group Limited:

1. Has a strong employee base of more than 100,000+ people operating in Europe, Asia Pacific and Africa markets
2. Largest private sector freight management business in sub-Saharan Africa
3. Increasing net profit and operating profit over the years
4. Diversified product portfolio

5. Goodwill generation by supporting Black Economic Empowerment

6. Lean corporate principle – effective management process

Here are the weaknesses in the Bidvest Group Limited SWOT Analysis:

1. Decentralized management model – inefficiency in operation integration
2.Heavy dependence on South African market
3. Majority of the revenue generated from few operating domains like transportation and catering

Following are the Opportunities in Bidvest Group Limited SWOT Analysis:

1. Expansion in developing Asian market
2. Positive outlook for packages food and water in global Arena

3. Vertical integration of operations like logistics, food processing and retailing

The threats in the SWOT Analysis of Bidvest Group Limited are as mentioned:

1. Environmental norms and marine life conservation norms
2. Intense competition from local companies

Below are the top 4 Bidvest Group Limited competitors:

1. Barloworld Limited
2. Imperial Holdings Limited
3. Nampak Limited

4. Nu-World Holdings Limited