WorleyParsons SWOT Analysis
WorleyParsons is one of the leading brands in the energy & power sector. WorleyParsons SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of WorleyParsons:
Quick Glance:
WorleyParsons Strengths
- Services for entire life cycle from finding an opportunity to making that operational
- Services offered in a number of fields namely power and infrastructure, hydrocarbons, minerals and metals
- Solid balance sheet and strong cash flows
- Services & products offered for petroleum and natural gas
- Work environment in company is rated excellent with the company winning awards in various magazines
- Good brand name
- Over 35,000+ employees form the backbone of the company
Above are the strengths in the SWOT Analysis of WorleyParsons. The strengths of WorleyParsons looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
WorleyParsons Weaknesses
- Increasing costs of input
These were the weaknesses in the WorleyParsons SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
WorleyParsons Opportunities
- Growth in emerging region like Asia,middle east, latin America and Africa
- Increasing natural gas market globally
- More oil well discoveries
- Infrastructure growth means more automobiles and construction equipment which require more fuel.
Above we covered the opportunities in WorleyParsons SWOT Analysis. The opportunities for any brand can include prospects of future growth.
WorleyParsons Threats
- Adoption of alternative fuel by people
- Huge sulphur emissions
- Environmental hazards cause a backlash
- Economic instability and fluctuations worldwide
The threats in the SWOT Analysis of WorleyParsons are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
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Hence this concludes the WorleyParsons SWOT analysis.
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About WorleyParsons
The table below gives the brand overview along with its target market, segmentation, positioning & USP
|
WorleyParsons | |
| Parent Company |
WorleyParsons |
|---|---|
| Category |
Oil Services and Equipment |
| Sector | |
| Tagline/ Slogan |
Select Deliver Improve; Resources and energy |
| USP |
One of the largest provider of services to energy sector in Australia |
| WorleyParsons STP | |
| Segmentation |
Corporates, countries looking to fulfill energy services needs |
| Target Market |
Companies involved in petroleum and natural gas exploration |
| Positioning |
Positioned as a company that provides complete solution from start to end |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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