Apache Corporation SWOT Analysis, Competitors & USP

Posted in Energy & Power, Total Reads: 3402
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SWOT Analysis of Apache Corporation with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis


Apache Corporation

Parent CompanyApache Corporation

Category

Oil & Gas

Sector

Energy & Power

Tagline/ Slogan

Exploring whats possible; Sense of Urgency

USP

American independent oil and gas corporation

Apache Corporation STP

Segment

Corporates, countries, individuals looking to fulfill energy needs

Target Group

Enterprises looking for energy for production, people for petrol diesel for vehicles and domestic uses

Positioning

To be the best in exploration of oil and gas

Apache Corporation SWOT

Strengths

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Apache Corporation. Strengths are:

1.Large Operations 
2.Strong presence in USA
3.Strong presence is Europe
4.Discovery of eight new oil wells in Egypt
5.Many Subsidiaries

Weaknesses

Here are the weaknesses of Apache Corporation :

1.Cost of environmental hazards 
2.No Presence in Asia
3.Rising Costs

Opportunities

Following are the Opportunities of Apache Corporation :

1.Increasing fuel prices so more earning potential
2.Increasing natural gas market 
3.More oil well discoveries 
4.Discovering alternate energy

Threats

The threats of Apache Corporation are as mentioned :

1.Government regulations 
2.Large number of players to compete with 
3.Natural disasters
4.Oil Spill Threats

Apache Corporation Competition

Competitors

Below are the 2 main Apache Corporation competitors :

1. Anadarko Petroleum Corporation

2. ConocoPhillips

The brandguide table above concludes the Apache Corporation SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.

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