NTPC National Thermal Power Corporation SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of NTPC National Thermal Power Corporation analyses the brand by its strengths, weaknesses, opportunities & threats. In NTPC National Thermal Power Corporation SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like NTPC National Thermal Power Corporation to benchmark its business & performance as compared to the competitors. NTPC National Thermal Power Corporation is one of the leading brands in the energy & power sector.

The table below lists the NTPC National Thermal Power Corporation SWOT (Strengths, Weaknesses, Opportunities, Threats), top NTPC National Thermal Power Corporation competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).

NTPC National Thermal Power Corporation SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
NTPC National Thermal Power Corporation Brand Analysis
Parent Company

National Thermal Power Corporation

Category

Electric Utilities

Sector

Energy & Power

Tagline/ Slogan

Transforming Lives

USP

Best companies to work for

NTPC National Thermal Power Corporation STP
Segment

Agencies looking to buy electricity

Target Group

State owned Electricity Boards

Positioning

The cheapest power supplier

SWOT Analysis of NTPC National Thermal Power Corporation
NTPC National Thermal Power Corporation Strengths

Below are the Strengths in the SWOT Analysis of NTPC National Thermal Power Corporation:

1. Employee friendly work culture and personnel policies
2. Efficient production process of plants
3. Fully integrated project management system
4. Decadesof experience in the sector shows its credibility

5. Backing of Central Government

6. Efficient & timely completion of projects

NTPC National Thermal Power Corporation Weaknesses

Here are the weaknesses in the NTPC National Thermal Power Corporation SWOT Analysis:

1.Depleting input materials sources

2.Govt intervention can often cause disruptions in operations
3.Prices are determined by India's Electricity Act

NTPC National Thermal Power Corporation Opportunities

Following are the Opportunities in NTPC National Thermal Power Corporation SWOT Analysis:

1.Huge demand and supply gap
2.Large opportunity in energy consultancy service
3.New sources of power generations

NTPC National Thermal Power Corporation Threats

The threats in the SWOT Analysis of NTPC National Thermal Power Corporation are as mentioned:

1.Rising cost of production
2.Huge competition from growing private sector firms

3. New and cleaner  sources of power

NTPC National Thermal Power Corporation Competition
NTPC National Thermal Power Corporation Competitors

Below are the top 2 competitors of NTPC National Thermal Power Corporation:

1.Reliance Energy
2.Tata power


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to NTPC National Thermal Power Corporation. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.

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