Husky Energy SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of Husky Energy analyses the brand by its strengths, weaknesses, opportunities & threats. In Husky Energy SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Husky Energy to benchmark its business & performance as compared to the competitors. Husky Energy is one of the leading brands in the energy & power sector.

The table below lists the Husky Energy SWOT (Strengths, Weaknesses, Opportunities, Threats), top Husky Energy competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).

Husky Energy SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
Husky Energy Brand Analysis
Parent Company

Husky Energy


Oil and Gas


Energy & Power

Tagline/ Slogan

Building momentum


One of Canada's largest integrated energy companies

Husky Energy STP

Corporates, countries  looking to fulfill energy needs and individuals  in Western Canada, the Atlantic Region, offshore China, and the Asia Pacific Region

Target Group

Enterprises  looking  to produce energy, people who depend on  petrol, diesel  for vehicles and  gas for domestic uses in more than 20 countries


Publicly.held integrated international energy related company for exploration and production of crude oil ,natural gas and production and marketing of petroleum products

SWOT Analysis of Husky Energy
Husky Energy Strengths

Below are the Strengths in the SWOT Analysis of Husky Energy:

1.Employs approximately 5,200 people and  has strong assets
2. Integrated international energy and energy related company which  has upstream, midstream, and downstream businesses operating from Western Canada
3.Strong reserves of the company added with a high reserves replacement ratio could result in high levels of production and improved top.line performance
4.Strong and expanding retail network gives Husky a competitive advantage

5.Technological innovation, prudent investment, sound project management and responsible resource development

Husky Energy Weaknesses

Here are the weaknesses in the Husky Energy SWOT Analysis:

1.Husky's global presence is limited with major revenues coming from operations in North America
2.Excessive Dependence on joint venture partners for execution of various projects

Husky Energy Opportunities

Following are the Opportunities in Husky Energy SWOT Analysis:

1.Strategic initiatives to accelerate near term production and reserve growth in Sunrise energy project
2.Focus on gas assets with the developments of the Liwan and the Madura projects.

Husky Energy Threats

The threats in the SWOT Analysis of Husky Energy are as mentioned:

1. Industry is highly competitive with respect to gaining access to the resources required to increase oil and gas reserves and production and to gain access to markets
2.Company's businesses are subject to numerous laws and regulations relating to the protection of the environment
3.Husky's businesses are subject to inherent operational risks and hazards in respect of safety and the environment that require continuous vigilance

Husky Energy Competition
Husky Energy Competitors

Below are the top 5 competitors of Husky Energy:

1.BP Plc

2.Canadian Natural Resources Ltd

3.Chevron Corporation

4.Devon Energy

5.EnCana Corporation

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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