Husky Energy SWOT Analysis

Published in Energy & Power category by MBA Skool Team

Here is a detailed SWOT analysis of Husky Energy covering strengths, weaknesses, opportunities and threats.

Husky Energy Strengths

  1. Employs approximately 5,200 people and  has strong assets
  2. Integrated international energy and energy related company whichhas upstream, midstream, and downstream businesses operating from Western Canada
  3. Strong reserves of the company added with a high reserves replacement ratio could result in high levels of production and improved top.line performance
  4. Strong and expanding retail network gives Husky a competitive advantage
  5. Technological innovation, prudent investment, sound project management and responsible resource development

Above are the strengths in the SWOT Analysis of Husky Energy. The strengths of Husky Energy looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Husky Energy Weaknesses

  1. Husky's global presence is limited with major revenues coming from operations in North America
  2. Excessive Dependence on joint venture partners for execution of various projects

These were the weaknesses in the Husky Energy SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Husky Energy Opportunities

  1. Strategic initiatives to accelerate near term production and reserve growth in Sunrise energy project
  2. Focus on gas assets with the developments of the Liwan and the Madura projects.

Above we covered the opportunities in Husky Energy SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Husky Energy Threats

  1. Industry is highly competitive with respect to gaining access to the resources required to increase oil and gas reserves and production and to gain access to markets
  2. Company's businesses are subject to numerous laws and regulations relating to the protection of the environment
  3. Husky's businesses are subject to inherent operational risks and hazards in respect of safety and the environment that require continuous vigilance

The threats in the SWOT Analysis of Husky Energy are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the Husky Energy SWOT analysis.

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About Husky Energy

The table below gives the brand overview along with its target market, segmentation, positioning & USP

Husky Energy Overview
Parent Company

Husky Energy

Category

Oil and Gas

Sector

Energy & Power

Tagline/ Slogan

Building momentum

USP

One of Canada's largest integrated energy companies

Husky Energy STP
Segmentation

Corporates, countries  looking to fulfill energy needs and individuals  in Western Canada, the Atlantic Region, offshore China, and the Asia Pacific Region

Target Market

Enterprises  looking  to produce energy, people who depend on  petrol, diesel  for vehicles and  gas for domestic uses in more than 20 countries

Positioning

Publicly.held integrated international energy related company for exploration and production of crude oil ,natural gas and production and marketing of petroleum products


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to Husky Energy. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.

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