Dabur Honey SWOT Analysis, Competitors & USP

Posted in Food & Beverages, Total Reads: 9314

SWOT analysis of Dabur Honey analyses the brand/company with its strengths, weaknesses, opportunities & threats. Dabur Honey is one of the leading brands in the food & beverages sector. The table below also lists the top Dabur Honey competitors and elaborates Dabur Honey segmentation, targeting, positioning & USP.

Dabur Honey

Parent Company



Food Products


Food & Beverages

Tagline/ Slogan

Maar Dhakka; Drop Sugar, Switch to Dabur honey; Guaranteed Pure


Healthy honey which provides energy and taste

Dabur Honey STP


People seeking sweet honey as a food ingredient

Target Group

All age groups Lower, middle class people


Replacement for sugar

Dabur Honey SWOT Analysis


Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Dabur Honey. Strengths are:

1.Strong Dabur brand name

2.Excellent branding and advertising

3.Excellent distribution and availability


Here are the weaknesses in the Dabur Honey SWOT Analysis:

1.Food products have a limited shelf life

2.Not good for diabetic patients


Following are the Opportunities in Dabur Honey SWOT Analysis:

1.Leverage successful brand Dabur

2.Advertise more  3.Buy out competition


The threats in the SWOT Analysis of Dabur Honey are as mentioned:

1. People preferring local made honey

Dabur Honey Competition


Below are the top 3 Dabur Honey competitors:



3.Local honey manufacturers

The brandguide table above concludes the Dabur Honey SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.

Browse marketing analysis of more brands and companies similar to Dabur Honey. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.

Search & Explore : BrandGuide

The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Edit the Brand or Add a New One : Contribute to BrandGuide
Share this Page on:
Facebook ShareTweetShare on G+Share on Linkedin

Similar Brands in the same Sector: