Glucon-D SWOT analysis evaluates the brand by its strengths, weaknesses, opportunities & threats. In SWOT Analysis of Glucon-D, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
Glucon-D is one of the leading brands in the food & beverages sector. The article below lists the Glucon-D SWOT, competitors and includes its target market, segmentation, positioning & USP.
In this article:
For Glucon-D, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position.
The strengths of Glucon-D looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value.
A list of strengths is mostly the starting point in starting SWOT analysis. Below are the Strengths in the SWOT Analysis of Glucon-D :
1.Strong brand name
2.Excellent branding and advertising
3.Excellent distribution and availability
4.High brand loyalty and top of the mind recall
The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the Glucon-D SWOT Analysis:
1.Not good for diabetic patients
The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in Glucon-D SWOT Analysis:
1.Leverage successful brand
2.Advertise more
3.Buy out competition
The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of Glucon-D are as mentioned:
1.Threat from locally made glucose
There are several brands in the market which are competing for the same set of customers. Below are the top 2 competitors of Glucon-D:
1.Dabur Glucose D
2.Gatorade
Hence this concludes the Glucon-D SWOT analysis.
Continue reading more about the brand/company.
Glucon-D | |
Parent Company |
Heinz |
---|---|
Category |
Beverages |
Sector | |
Tagline/ Slogan |
Rehydrates fluids replenishes vital salts and recharges glucose; Sipkaro shakti bharo |
USP |
Leader amongst glucose based beverages |
Glucon-D STP | |
Segmentation |
Young sporty people looking for an energetic drink |
Target Market |
All age groups Lower, middle class people |
Positioning |
Beverage for instant energy & rejuvenation |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Browse marketing analysis of more brands and companies similar to Glucon-D. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.
Continue Reading:
The brand names and other brand information used in the SWOT Analysis section are properties of their respective companies. The companies are not associated with MBA Skool in any way.
Edit the brand or add a new one to SWOT Analysis section : Contribute
What is MBA Skool?About Us
MBA Skool is a Knowledge Resource for Management Students, Aspirants & Professionals.
Business Courses
Quizzes & Skills
Quizzes test your expertise in business and Skill tests evaluate your management traits
Related Content
All Business Sections
Write for Us