SWOT analysis of Glucon-D analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Glucon-D SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Glucon-D to benchmark its business & performance as compared to the competitors and industry. Glucon-D is one of the leading brands in the food & beverages sector. The table below also lists the top Glucon-D competitors and elaborates Glucon-D market segmentation, target group, positioning & Unique Selling Proposition (USP).
|
Glucon-D | |
| Parent Company |
Heinz |
|---|---|
| Category |
Beverages |
| Sector | |
| Tagline/ Slogan |
Rehydrates fluids replenishes vital salts and recharges glucose; Sipkaro shakti bharo |
| USP |
Leader amongst glucose based beverages |
| Glucon-D STP | |
| Segment |
Young sporty people looking for an energetic drink |
| Target Group |
All age groups Lower, middle class people |
| Positioning |
Beverage for instant energy & rejuvenation |
| Glucon-D SWOT Analysis | |
| Strengths |
Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Glucon-D. Strengths are: 1.Strong brand name 2.Excellent branding and advertising 3.Excellent distribution and availability 4.High brand loyalty and top of the mind recall |
| Weaknesses |
Here are the weaknesses in the Glucon-D SWOT Analysis: 1.Not good for diabetic patients |
| Opportunities |
Following are the Opportunities in Glucon-D SWOT Analysis: 1.Leverage successful brand 2.Advertise more 3.Buy out competition |
| Threats |
The threats in the SWOT Analysis of Glucon-D are as mentioned: 1.Threat from locally made glucose |
| Glucon-D Competition | |
| Competitors |
Below are the top 2 Glucon-D competitors: 2.Gatorade |
The brandguide table above concludes the Glucon-D SWOT analysis along with its marketing and brand parameters.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Glucon-D. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories. This SWOT and marketing analysis has been researched & authored by our BrandGuide Research Team members.
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