Newmont Mining SWOT Analysis

Published in Heavy Equipment & Engineering category by MBA Skool Team

Newmont Mining is one of the leading brands in the heavy equipment & engineering sector. Newmont Mining SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Newmont Mining:

Newmont Mining Strengths

  1. Assets or operations in the United States, Australia, Peru, Indonesia, Ghana, New Zealand and Mexico.
  2. Only gold company included in the S&P 500 Index and Fortune 500.
  3. T he company has around 32,000 employees and contractors worldwide.
  4. High standards in environmental management, health and safety for its employees
  5. Major successful mergers and acquisitions including that of Fronteer Gold
  6. Strong assets which leads to fair payment per share dividend to all shareholders
  7. Newmont regularly measures its health, safety and loss prevention (HSLP) performance to ensure continuous improvement against planned and actual outcomes.

Above are the strengths in the SWOT Analysis of Newmont Mining. The strengths of Newmont Mining looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Newmont Mining Weaknesses

  1. Dependence on contractors to conduct major portion of operations
  2. Newmont is accused of negligently spilling cyanide at its Ahafo gold mine, resulting in water contamination and fish kills, which affect brand image
  3. Poor price to sales ratio during weak copper and gold prices put the company in financial crunch time and again

These were the weaknesses in the Newmont Mining SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Newmont Mining Opportunities

  1. Increase trade through is copper mining through extraction and processing hence producing refined and high grade copper
  2. Continuous efforts towards driving down costs to stay profitable through increased research and technology efforts
  3. Achieve government clearances for new projects undertaken to increase outputs

Above we covered the opportunities in Newmont Mining SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Newmont Mining Threats

  1. Overdependence on contract workers and lack of permanent employees poses threat of retaining and developing skilled workers within the organization
  2. Strong charges regarding bribery and operations causing threat to environment draws regulatory policies and restrictions
  3. Highly volatile Gold prices depending on prevailing economy leads to threat of sustained revenue

The threats in the SWOT Analysis of Newmont Mining are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

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Hence this concludes the Newmont Mining SWOT analysis.

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About Newmont Mining

The table below gives the brand overview along with its target market, segmentation, positioning & USP

Newmont Mining Overview
Parent Company

Newmont Mining Corporation


Metals and Mining


Heavy Equipment & Engineering

Tagline/ Slogan

Vision : be the most valued and respected mining company through industry leading performance


One of the worlds largest Gold Company

Newmont Mining STP

Industrial segmentation

Target Market

Integrated electrical equipment organizations , gold distributors and resellers


Positioned as one of the oldest and strongest gold miners with wide geographical expanse

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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