Yara International SWOT Analysis, Competitors & USP
Published by MBA Skool Team, Last Updated: April 12, 2020
SWOT analysis of Yara International analyses the brand by its strengths, weaknesses, opportunities & threats. In Yara International SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Yara International to benchmark its business & performance as compared to the competitors. Yara International is one of the leading brands in the industrial products and chemicals sector.
The table below lists the Yara International SWOT (Strengths, Weaknesses, Opportunities, Threats), top Yara International competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
The world’s largest producer of ammonia, nitrate and complex fertilizer, and with about 20% of global ammonia trade
Yara International STP
Businesses/Customers involved in the occupation of agriculture looking for quality and sustainability
Farmers and industrial customers
Yara delivers solutions for sustainable agriculture and the environment.
SWOT Analysis of Yara International
Yara International Strengths
Below are the Strengths in the SWOT Analysis of Yara International:
1. Joint ventures with Praxair and other investments in ammonia and urea manufacturing have tremendously benefitted Yara’s positive financial results 2. Leading market position as the producer of ammonia, nitrate and complex fertilizers 3. Tremendous growth of its R&D departments with increased focus on innovation and value to the customer 4. Good and efficient operations and excellent workforce management
Yara International Weaknesses
Here are the weaknesses in the Yara International SWOT Analysis:
1. Global presence is limited as the opportunities are untapped in the international markets 2. Constantly under the scanner of environmentalists which sometimes disrupts operations
Yara International Opportunities
Following are the Opportunities in Yara International SWOT Analysis:
1.Growth opportunities in emerging markets like India & China have increased investments into R&D and research into the agricultural patterns of the economies. 2.Market demand is increasing as more and more nations are switching to better methods of agriculture practice.
Yara International Threats
The threats in the SWOT Analysis of Yara International are as mentioned:
1.Globalization poses significant challenges to the sale of fertilizers in different economies as several economic situations play a key role in deciding the prices and trade factors. 2. Challenge of environmental regulations on the manufacture of fertilizers has forced the company to look for alternate methods of manufacture.
Yara International Competition
Yara International Competitors
Below are the top 3 competitors of Yara International:
1.Agrium Inc. 2. Potash Corporation of Saskatchewan Inc. 3. Syngenta AG
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