SWOT analysis of Rashtriya Ispat Nigam Limited- Vizag Steel analyses the brand by its strengths, weaknesses, opportunities & threats. In Rashtriya Ispat Nigam Limited- Vizag Steel SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Rashtriya Ispat Nigam Limited- Vizag Steel to benchmark its business & performance as compared to the competitors. Rashtriya Ispat Nigam Limited- Vizag Steel is one of the leading brands in the industrial products and chemicals sector.
The table below lists the Rashtriya Ispat Nigam Limited- Vizag Steel SWOT (Strengths, Weaknesses, Opportunities, Threats), top Rashtriya Ispat Nigam Limited- Vizag Steel competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
In this article:
Rashtriya Ispat Nigam Limited- Vizag Steel Brand Analysis | |
---|---|
Parent Company |
Rashtriya Ispat Nigam Limited |
Category |
Iron & steel |
Sector | |
Tagline/ Slogan |
Pride of Steel |
USP |
Only shore based integrated steel plant in the country helps in improving cycle time |
Rashtriya Ispat Nigam Limited- Vizag Steel STP | |
Segment |
Wire rods, rounds, reinforcement bars, angles, channels, blooms, billets, beams |
Target Group |
Industries including automotive, construction, petroleum, railways, shipbuilding |
Positioning |
The largest player in the domestic long steel products segment and delivers high quality, cost competitive products |
SWOT Analysis of Rashtriya Ispat Nigam Limited- Vizag Steel | |
Rashtriya Ispat Nigam Limited- Vizag Steel Strengths |
Below are the Strengths in the SWOT Analysis of Rashtriya Ispat Nigam Limited- Vizag Steel: 1. Conferred with Navratna status in India, making it a strong market player 2. Enriched product mix and sustained profitability and sales 3. One-fourth of saleable steel neutralized impact of rise in raw material prices 4. Dispatch of over 2 Mn tonnes of steel by rail is the best for any year since inception 5. The first Indian steel company to adopt energy management standard for systematic improvement in energy efficiency |
Rashtriya Ispat Nigam Limited- Vizag Steel Weaknesses |
Here are the weaknesses in the Rashtriya Ispat Nigam Limited- Vizag Steel SWOT Analysis: 1. Rise in input cost affects cost of production & operating efficiency 2. High interest and finance charges is a concern 3. Single location company- Only long products exposed to cyclical markets |
Rashtriya Ispat Nigam Limited- Vizag Steel Opportunities |
Following are the Opportunities in Rashtriya Ispat Nigam Limited- Vizag Steel SWOT Analysis: 1. Mergers & Acquisitions to gain market share 2. Continued emphasis on infrastructure building & several Greenfield projects under execution will boost growth 3. Focus on strategic initiatives of Expansion, securing raw materials 4. Improve availability of ports and logistics |
Rashtriya Ispat Nigam Limited- Vizag Steel Threats |
The threats in the SWOT Analysis of Rashtriya Ispat Nigam Limited- Vizag Steel are as mentioned: 1. Rising in inflation rate and increase in interest rates by RBI etc. impacts the rate of growth 2. The debt crisis in Europe & the political turbulence in the Middle east 3. Speculative market of raw materials is a real concern |
Rashtriya Ispat Nigam Limited- Vizag Steel Competition | |
Rashtriya Ispat Nigam Limited- Vizag Steel Competitors |
Below are the top 3 competitors of Rashtriya Ispat Nigam Limited- Vizag Steel: 1. JSPL 2. TATA Steel 3. Ispat |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Rashtriya Ispat Nigam Limited- Vizag Steel. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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