Published in Industrial Products and Chemicals category by MBA Skool Team
Royal DSM is one of the leading brands in the industrial products and chemicals sector. Royal DSM SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Royal DSM:
High customer orientation by providing provides custom chemical manufacturing services for complex registered intermediates and active pharmaceutical ingredients
Well-established global presence through presence in Europe, Asia, the Americas and other part of world
Wide product portfolio of specialty chemicals catering to nutrition, materials and health sectors
Strengthened the business through various inorganic ventures
Nearly 23000 people employed with the company
Portfolio includes paints, pharma, medical supplies etc
Above are the strengths in the SWOT Analysis of Royal DSM. The strengths of Royal DSM looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Royal DSM Weaknesses
Extensive dependency on the developed market exposes the business to dependency risks
Huge market share from specific geographies also weakens the stability of the business at times of catastrophes
Reputation tampered by the price fixing claim against the company
These were the weaknesses in the Royal DSM SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Royal DSM Opportunities
Acquisitions can help in strengthening the brand in nutrition segment
Competency in photovoltaic cells manufacturing can be leveraged to meet surging demand
Expanding into Russia will provide greater growth opportunity
Above we covered the opportunities in Royal DSM SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Royal DSM Threats
Stiff competition reduces the profit margin of the products
Decrease trend in revenue of the organization owing to the turbulent economic condition
REACH regulation could put pressure on the company's profitability
The threats in the SWOT Analysis of Royal DSM are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Hence this concludes the Royal DSM SWOT analysis.
Continue reading more about the brand/company.
About Royal DSM
The table below gives the brand overview along with its target market, segmentation, positioning & USP
Custom contract manufacturing and development services
Royal DSM STP
Nutrition, performance materials, polymer intermediates, pharma, and innovation center
Human and animal nutrition and health, personal care, pharmaceuticals and automotive
Value adding product manufacturers
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Browse marketing analysis of more brands and companies similar to Royal DSM. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.
The brand names and other brand information used in the SWOT Analysis section are properties of their respective companies. The companies are not associated with MBA Skool in any way. Edit the brand or add a new one to SWOT Analysis section : Contribute