AlixPartners SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of AlixPartners analyses the brand by its strengths, weaknesses, opportunities & threats. In AlixPartners SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like AlixPartners to benchmark its business & performance as compared to the competitors. AlixPartners is one of the leading brands in the management & consulting sector.

The article below lists the AlixPartners SWOT, competitors and includes its target market, segmentation, positioning & USP. Let us start the AlixPartners SWOT Analysis:

SWOT Analysis of AlixPartners

For AlixPartners, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position.

AlixPartners Strengths

The strengths of AlixPartners looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. Below are the Strengths in the SWOT Analysis of AlixPartners :

1. Present in 17 countries across the world and has around 900 employees.

2. Provides customized services to corporate management, investment banks, law firms, and private investors

3. Awarded Turnaround Deal of the Year
4. Honored AlixPartners with both the Mega Company Award and the Mid-size Company award

5. Strong reputation in the industry with a strong financial position

AlixPartners Weaknesses

The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the AlixPartners SWOT Analysis:

1. Tough competition from big industry consultants as well as other knowledge consulting agencies

2. Limited global brand presence and awareness


AlixPartners Opportunities

The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in AlixPartners SWOT Analysis:

1. They have immense opportunity in emerging economies
2. They can expand into other countries of the world

3. Tie-ups with international industries and Govts of countries

AlixPartners Threats

The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of AlixPartners are as mentioned:

1. The ongoing recession might affect their business.
2. They are present only in operational consulting which hinders their market share.


AlixPartners Competitors

There are several brands in the market which are competing for the same set of customers. Below are the top 2 competitors of AlixPartners:

1. A. T. Kearney
2. Alwarez & Marshal holding

Hence this concludes the AlixPartners SWOT analysis.

Continue reading more about the brand/company.

About AlixPartners

AlixPartners Overview
Parent Company

Hellman & Friedman Portfolio Company

Category

Consulting

Sector

Management & Consulting

Tagline/ Slogan

When it really matters

USP

They are expert in turnaround of their clients.

AlixPartners STP
Segmentation

All industries looking for business solutions

Target Market

Multinational clients

Positioning

Operational management


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to AlixPartners. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.

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