Express Scripts SWOT Analysis
Express Scripts is one of the leading brands in the pharma and healthcare sector. Express Scripts SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Express Scripts:
Quick Glance:
Express Scripts Strengths
- Market leadership in the US with client base consisting
- Successful history of mergers and acquisitions like Medco health solutions which was the market leader
- Integration of pharmacy and medical services enhances customer service as a holistic offering to client companies
- Over 30,000+ people are with the organization
- It has been a part of the Fortune 500
- Constant R&D and new patents have strengthened its position
- Expansion plans have enhanced its position as an industry leader
Above are the strengths in the SWOT Analysis of Express Scripts. The strengths of Express Scripts looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Express Scripts Weaknesses
- Significant amount of business is tied up to top clients
- Controversies regarding alleged fraud hurt the brand
These were the weaknesses in the Express Scripts SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Express Scripts Opportunities
- Growing number of pharmaceutical companies in emerging markets
- Emerging markets are seeing growth of indigenous companies which are potential customers
Above we covered the opportunities in Express Scripts SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Express Scripts Threats
- Global competition from rivals offering cheaper services
- Economic recession can affect business adversely
The threats in the SWOT Analysis of Express Scripts are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Hence this concludes the Express Scripts SWOT analysis.
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About Express Scripts
The table below gives the brand overview along with its target market, segmentation, positioning & USP
| Express Scripts Overview | |
|---|---|
| Parent Company |
Express Scripts Inc |
| Category |
Pharmacy benefit management services |
| Sector | |
| Tagline/ Slogan |
Serving the prescription needs of more than 50 million Americans. |
| USP |
Focus on health outcome improvements |
| Express Scripts STP | |
| Segmentation |
Health benefit and pharmaceutical |
| Target Market |
Large employers and corporate contracts |
| Positioning |
Company providing safe and cheaper drugs |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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