Minuteclinic SWOT Analysis, Competitors, STP & USP
SWOT analysis of Minuteclinic analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Minuteclinic SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Minuteclinic to benchmark its business & performance as compared to the competitors and industry. Minuteclinic is one of the leading brands in the pharma and healthcare sector.
The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top Minuteclinic competitors and includes Minuteclinic target market, segmentation, positioning & Unique Selling Proposition (USP).
| Minuteclinic Brand Analysis | |
|---|---|
| Parent Company |
CVS Health |
| Category |
Walk-in medical clinics |
| Sector | |
| Tagline/ Slogan |
You're Sick. We're Quick |
| USP |
Specialization in common family illnesses |
| Minuteclinic STP | |
| Minuteclinic Segmentation |
Family healthcare |
| Minuteclinic Target Market |
Families, middle class, baby boomers |
| Minuteclinic Positioning |
A fast operating clinic for common illnesses and wellness services |
| Minuteclinic SWOT Analysis | |
| Minuteclinic Strengths |
Below are the Strengths in the SWOT Analysis of Minuteclinic: 1. Largest chain of walk-in clinics 2. Very high customer satisfaction rate 4. Strong network of clinics at more than 800 locations in many states and the District of Columbia 5. Served more than 20million patient across US 6. No appointments are needed which make it good for the patients |
| Minuteclinic Weaknesses |
Here are the weaknesses in the Minuteclinic SWOT Analysis: 1. Alleged poor condition of real estate as compared to main competitor 2. Presence restricted to the US, and low market share due to intense competition |
| Minuteclinic Opportunities |
Following are the Opportunities in Minuteclinic SWOT Analysis: 1. Aging population which comprises of one-third population above 50 years 4. Opportunity for venturing into medical insurance |
| Minuteclinic Threats |
The threats in the SWOT Analysis of Minuteclinic are as mentioned: 1. Diktats issued by medical associations against walk-in clinics. For example, American Academy of Pediatrics |
| Minuteclinic Competition | |
| Competitors |
Below are the top 5 Minuteclinic competitors: 1. Healthcare Clinic at Walgreens |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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