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AmerisourceBergen SWOT Analysis

Here is a detailed SWOT analysis of AmerisourceBergen covering strengths, weaknesses, opportunities and threats.

Published by MBA Skool Team in Pharma and Healthcare category Read time:

AmerisourceBergen Strengths

  1. Strong cash flow & financial position
  2. They have acquired the world courier group
  3. Presence of highly efficient distribution network
  4. Efficient ERP system
  5. Has a strong employee base of over 10,000 employees

Above are the strengths in the SWOT Analysis of AmerisourceBergen. The strengths of AmerisourceBergen looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

AmerisourceBergen Weaknesses

  1. Presence in limited markets and not enough global presence
  2. They operate in high volume low margin business, hence impact of   cost pressures is very high

These were the weaknesses in the AmerisourceBergen SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

AmerisourceBergen Opportunities

  1. Increasing access to healthcare due to healthcare reforms in U.S
  2. Increasing cost pressures of other pharma companies makes them good clients for AmerisourceBergen
  3. Tie-ups and acquisitions of global pharma brands and hospitals

Above we covered the opportunities in AmerisourceBergen SWOT Analysis. The opportunities for any brand can include prospects of future growth.

AmerisourceBergen Threats

  1. Disruption of global supply chain due to natural disasters
  2. Economic recession affects prescription pharmaceutical business, which in turn poses threat to AmerisourceBergen
  3. Strict govt policies relating to the pharma industry

The threats in the SWOT Analysis of AmerisourceBergen are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the AmerisourceBergen SWOT analysis.

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About AmerisourceBergen

The table below gives the brand overview along with its target market, segmentation, positioning & USP

AmerisourceBergen Overview
Parent Company

AmerisourceBergen
Category

Pharmaceutical  services
Sector

Pharma and Healthcare
Tagline/ Slogan

A decade of delivering
USP

It is world’s largest pharmaceutical service providing company
AmerisourceBergen STP
Segmentation

Pharmaceutical distribution services
Target Market

Pharmaceutical manufacturers & healthcare providers
Positioning

Global leader in pharmaceutical service providers who can take the cost out of healthcare system because of their scale of operation & position in business


This article has been researched & authored by the Content & Research Team which comprises of MBA students, management professionals, and industry experts. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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