Jaquar SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of Jaquar analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Jaquar SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Jaquar to benchmark its business & performance as compared to the competitors and industry. As of 2020, Jaquar is one of the leading brands in the real estate and construction sector.

The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top Jaquar competitors and includes Jaquar target market, segmentation, positioning & Unique Selling Proposition (USP).

Jaquar SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
Jaquar Brand Analysis
Parent Company

Jaquar

Category

Construction Materials-Sanitaryware

Sector

Real Estate and Construction

Tagline/ Slogan

Experience Bathing; Complete Bathroom Solution

USP

Technically advanced products

Jaquar STP
Jaquar Segmentation

Rural/Urban Areas, Tier I/II/III Cities, General/Premium Customers, Public/private Contractors/Builders

Jaquar Target Market

General and Premium customers living in Tier I and Tier II cities or builders having projects in Urban areas

Jaquar Positioning

Providing customers with Best bathing experience

Jaquar SWOT Analysis
Jaquar Strengths

Below are the Strengths in the SWOT Analysis of Jaquar:

1. It operates in various bath verticals like sanitaryware, shower enclosure, water heaters, concealed cisterns, wellness range of products like whirlpool, shower panels, showers, steam cabin and spa.

2. The company has decades of operational experience.

3. World class brands, products and ranges for residential and commercial purpose

4. It has a significant market share in bath fittings industry

5. Jaquar also has 3 state-of-the-art manufacturing facilities spread over 1 lac sq. mts.

6. It employees trained technicians producing 45,000 faucets a day.

7. Its presence over 5 continents makes it a true global player

8. Strong advertising and marketing activities through TVCs and online media

Jaquar Weaknesses

Here are the weaknesses in the Jaquar SWOT Analysis:

1. Jaquar products are highly priced as compared to its competitors.

2. Being a market leader, always under the scanner and public eye for any activity

Jaquar Opportunities

Following are the Opportunities in Jaquar SWOT Analysis:

1. It can expand its network worldwide by mergers and acquisitions as it carries a huge brand equity with it.

2. Real estate sector is growing at a huge pace, so this is a good sign for Jaquar to intensely market its products.

Jaquar Threats

The threats in the SWOT Analysis of Jaquar are as mentioned:

1. Low price alternates is a huge challenge that Jaquar has to tacle.

2. It is also facing tough competiton form other leading brands of the country.

Jaquar Competition
Competitors

Below are the top 4 Jaquar competitors:

1. Hindware

2. Cera Sanitaryware

3. Roca

4. Parryware


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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