DB Realty SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of DB Realty analyses the brand/company with its strengths, weaknesses, opportunities & threats. In DB Realty SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like DB Realty to benchmark its business & performance as compared to the competitors and industry. As of 2020, DB Realty is one of the leading brands in the real estate and construction sector.

The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top DB Realty competitors and includes DB Realty target market, segmentation, positioning & Unique Selling Proposition (USP).

DB Realty SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
DB Realty Brand Analysis
Parent Company

Dynamix Balwas Group

Category

Real Estate Developer, Residential Complex, Commercial Spaces, Shopping Malls

Sector

Real Estate and Construction

Tagline/ Slogan

The next level

USP

Luxurious apartments  and condominium

DB Realty STP
DB Realty Segmentation

People in the metro cities like Pune, Mumbai

DB Realty Target Market

Rich and upper middle class people who wants luxurious house

DB Realty Positioning

Good quality, location and luxury

DB Realty SWOT Analysis
DB Realty Strengths

Below are the Strengths in the SWOT Analysis of DB Realty:

1. Strategic location in Mumbai and Pune
2. Highly lucrative market in Mumbai
3. Strong CSR activities in and around Mumbai
4. Ability to response to consumer requirements
5.It  is one of India's largest real estate developer based in Mumbai

DB Realty Weaknesses

Here are the weaknesses in the DB Realty SWOT Analysis:

1. 2G spectrum scam connection with Etisalat
2. Restriction to foreign FDI may hamper its capital growth
3. Limited business experience for conducting business activity outside Mumbai

DB Realty Opportunities

Following are the Opportunities in DB Realty SWOT Analysis:

1. Ability of expansion in other metro cities in India
2. Joint venture and acquisition for development.
3. Global tie-ups and diversification can be possible

DB Realty Threats

The threats in the SWOT Analysis of DB Realty are as mentioned:

1. Rules and regulation on FSI and time consuming legal proceeding.
2. Slowdown in Indian Economic growth
3. Varying interest rate and exchange rates in India

4.Immense competition

5. Corrupt practices in legal proceeding.

DB Realty Competition
Competitors

Below are the top 3 DB Realty competitors:

1. DLF
2. Oberoi Realty
3. HDIL


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to DB Realty. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.

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