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CBRE group SWOT Analysis

Here is a detailed SWOT analysis of CBRE group covering strengths, weaknesses, opportunities and threats.

Published by MBA Skool Team in Real Estate and Construction category Last Updated: August 07, 2023Read time:

CBRE group Strengths

  1. Ranked in fortune 500 companies, as well as highest rank in commercial real estate.
  2. Global leader in real estate and the world’s largest commercial real estate services
  3. Strong brand equity
  4. Robust and diversified clients
  5. Strong & quality workforce and management of approx 35,000 people

Above are the strengths in the SWOT Analysis of CBRE group. The strengths of CBRE group looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

CBRE group Weaknesses

  1. Depend largely on US
  2. Global market depends on the investment in the local market
  3. Environmental regulations are a concern

These were the weaknesses in the CBRE group SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

CBRE group Opportunities

  1. Acquisition for stronger market presence
  2. New market contract
  3. Expansion globally into emerging economies

Above we covered the opportunities in CBRE group SWOT Analysis. The opportunities for any brand can include prospects of future growth.

CBRE group Threats

  1. Volatile global financial markets.
  2. Credit market crisis
  3. Immense competition.
  4. Commercial real estate industry is highly cyclical, and also highly correlated to the macroeconomic state
  5. Tighter economics policy.

The threats in the SWOT Analysis of CBRE group are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the CBRE group SWOT analysis.

About CBRE group

The table below gives the brand overview along with its target market, segmentation, positioning & USP

CBRE group Overview
Parent Company

CBRE group
Category

Real estate investment management, capital markets (equity and debt) solutions , property/agency leasing, property sales, valuation,  development services and proprietary research
Sector

Real Estate and Construction
Tagline/ Slogan

Local Real Estate. Worldwide ; Your business partner for all your real estate need;
USP

Availability in major location, and Convenience.
CBRE group STP
Segmentation

Major metropolitan area.
Target Market

Corporate, High and medium income group.
Positioning

Good reliable service and reliable brand


This article has been researched & authored by the Content & Research Team which comprises of MBA students, management professionals, and industry experts. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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