Oberoi Realty SWOT Analysis

Published in Real Estate and Construction category by MBA Skool Team

Oberoi Realty is one of the leading brands in the real estate and construction sector. Oberoi Realty SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Oberoi Realty:

Oberoi Realty Strengths

  1. Strong presence in Mumbai
  2. Established brand and reputation
  3. Strong base of client in commercial
  4. Financial stability of tenants
  5. Strong workforce

Above are the strengths in the SWOT Analysis of Oberoi Realty. The strengths of Oberoi Realty looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Oberoi Realty Weaknesses

  1. Volatility in prices of, or shortages of, key building materials;
  2. Largely depend on third parties, Joint ventures, Contractors on whom they have limited control

These were the weaknesses in the Oberoi Realty SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Oberoi Realty Opportunities

  1. Continuous focus on large development in Mumbai
  2. Acquisition and Joint venture for sustainable development
  3. For more growth in other metro cities in India

Above we covered the opportunities in Oberoi Realty SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Oberoi Realty Threats

  1.  Extensive regulation include various Environmental laws regulation , which may be more stringent in near future
  2. Constraint of fund
  3. Changes to the FSI/TDR regime in Mumbai
  4. Terrorist attacks which may affect the steady business development.
  5. Changing and downturn in Economic condition of the country

The threats in the SWOT Analysis of Oberoi Realty are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Read Similar SWOT analysis

  • 3.

Hence this concludes the Oberoi Realty SWOT analysis.

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About Oberoi Realty

The table below gives the brand overview along with its target market, segmentation, positioning & USP

Oberoi Realty Overview
Parent Company

Oberoi Realty Ltd


Develops and sells residential projects; and develops and leases office space, as well as retail, hospitality, and social infrastructure projects.


Real Estate and Construction

Tagline/ Slogan

Developing destinations


Quality and luxury property

Oberoi Realty STP

People in the metro city who looks for luxury and high end property

Target Market

Higher income group ,Middle income groups and Corporate offices


Contemporary architecture, Strong project Execution and quality Construction

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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