SWOT analysis of City Developments Limited analyses the brand/company with its strengths, weaknesses, opportunities & threats. In City Developments Limited SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like City Developments Limited to benchmark its business & performance as compared to the competitors and industry. As of 2020, City Developments Limited is one of the leading brands in the real estate and construction sector.
The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top City Developments Limited competitors and includes City Developments Limited target market, segmentation, positioning & Unique Selling Proposition (USP).
City Developments Limited Brand Analysis | |
---|---|
Parent Company |
Hong Leong Group |
Category |
Property and hotel conglomerate involved in real estate development and investment |
Sector | |
Tagline/ Slogan |
Conserving the environment. Caring for the community. |
USP |
Luxury and high quality |
City Developments Limited STP | |
City Developments Limited Segmentation |
Realestate companies in Regions in Asia , Europe , North America and New Zealand |
City Developments Limited Target Market |
Corporates and high income group |
City Developments Limited Positioning |
Innovative and sustainable developments |
City Developments Limited SWOT Analysis | |
City Developments Limited Strengths |
Below are the Strengths in the SWOT Analysis of City Developments Limited: 1. It has an extensive network with more than 300 subsidiaries and associated companies 5. Experience of around five decades 6. The first Singapore company to be listed on all three world’s top sustainability benchmarks |
City Developments Limited Weaknesses |
Here are the weaknesses in the City Developments Limited SWOT Analysis: 1.Uncertainty and fluctuations in asset values are high |
City Developments Limited Opportunities |
Following are the Opportunities in City Developments Limited SWOT Analysis: 1.More initiatives like the Green Library to increase awareness regarding protection of the environment |
City Developments Limited Threats |
The threats in the SWOT Analysis of City Developments Limited are as mentioned: 1.Fluctuating interest rates |
City Developments Limited Competition | |
Competitors |
Below are the top 3 City Developments Limited competitors: 1.Sino Land Company Limited |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to City Developments Limited. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.
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