Holcim SWOT Analysis

Published by MBA Skool Team, Last Updated: April 12, 2020

Holcim SWOT analysis evaluates the brand by its strengths, weaknesses, opportunities & threats. In SWOT Analysis of Holcim, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

Holcim is one of the leading brands in the real estate and construction sector. The article below lists the Holcim SWOT and includes its target market, segmentation, positioning & USP.

Let us start the SWOT Analysis below:

Holcim Strengths

The strengths of Holcim looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

A list of strengths is mostly the starting point in a SWOT analysis. Below are the Strengths in the SWOT Analysis of Holcim :

1.  One of the 2 largest cement manufacturers worldwide
2.  Market leader in cement production in Australia, Azerbaijan, India, Slovakia, Switzerland, and Latin America
3. Focuses on Sustainable development

4. The company has over 70,000 employees in over 70 countries

5. Product portfolio for the brand includes Cement, construction aggregate, concrete

6. Its approx production capacity is 200+ million tons per annum

Holcim Weaknesses

The weaknesses of a brand are certain aspects of its business which it can improve. Here are the weaknesses in the Holcim SWOT Analysis:

1. Profits reduced due to weak markets
2.High transportation costs of raw materials lowers the margins


Holcim Opportunities

The opportunities for any brand can include prospects of future growth. Following are the opportunities in Holcim SWOT Analysis:

1. Acquisition of smaller players and tie-ups with big players can help improve business conditions
2. Strategic media coverage and advertising can help boost business and credibility further

Holcim Threats

The threats for any business can be external factors which can negatively impact its business. The threats in the SWOT Analysis of Holcim are as mentioned:

1. Post merger operations can be a tough task
2. Strong competition in all operating countries is a concern

3. Strict govt restrictions and growing operation costs can affect business

Read Similar SWOT analysis

  • . Lafarge
  • 2. Cemex
  • 3. Heidelberg Cement
  • 4. Eurocement Group
  • 5. CRH plc

Hence this concludes the Holcim SWOT analysis.

Continue reading more about the brand/company.

About Holcim

Holcim Overview
Parent Company

Holcim

Category

Construction Materials

Sector

Real Estate and Construction

Tagline/ Slogan

Building Together

USP

Innovation with quality products

Holcim STP
Segmentation

Real estate and construction materials

Target Market

High Income groups, Tier I and Tier II builders, Premium Projects

Positioning

Market Leader of cement


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to Holcim. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.

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