Published in Telecom Service Providers category by MBA Skool Team
MetroPCS is one of the leading brands in the telecom service providers sector. MetroPCS SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of MetroPCS:
Barriers to market entry is high because of high setup cost, regulations etc.
Sales and distribution network is very strong
Experienced business units
The nationwide 4G LTE with no annual contract offer can increase the revenues
Covers over 300 million Americans coast-to-coast
Strong presence across US makes it a prominent brand
Above are the strengths in the SWOT Analysis of MetroPCS. The strengths of MetroPCS looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
The company had been criticized for lower speeds which impacted the brand
Intense competition means limited market share
These were the weaknesses in the MetroPCS SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Tap the fragmented areas as competition is low there and smaller companies lack the cost advantage that larger companies have
Expansion in tablets and other enhanced technologies
Market is maturing so entry into new markets
Above we covered the opportunities in MetroPCS SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Low price & various schemes by competitors
A lot of substitutes available
Increased competition hurts subscriber growth
Heavy spending required to increase/sustain the market share in a mature market
The threats in the SWOT Analysis of MetroPCS are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
We believe in the power of the period; Wireless for all
Offers nationwide 4G services without any additional charges
Middle class, upper middle class, Rich
Professionals, Business persons , Students, Labours etc
Phones for all , Plans for all
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