SWOT analysis of France Telecom analyses the brand/company with its strengths, weaknesses, opportunities & threats. In France Telecom SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like France Telecom to benchmark its business & performance as compared to the competitors and industry. As of 2020, France Telecom is one of the leading brands in the telecom service providers sector.
The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top France Telecom competitors and includes France Telecom target market, segmentation, positioning & Unique Selling Proposition (USP).
| France Telecom Brand Analysis | |
|---|---|
| Parent Company |
Direction Générale des Télécommunications |
| Category |
Mobile Service Provider |
| Sector | |
| Tagline/ Slogan |
Today Changes with Orange |
| USP |
Service for everyone, everywhere |
| France Telecom STP | |
| France Telecom Segmentation |
Fixed line telephone, broadband access, mobile phone telephony and IPTV |
| France Telecom Target Market |
Personal (mobile telephony) and home (fixed-line, internet and services to operators) communications services users as well as Enterprise Users |
| France Telecom Positioning |
World Class network to guide the users through the digital world |
| France Telecom SWOT Analysis | |
| France Telecom Strengths |
Below are the Strengths in the SWOT Analysis of France Telecom: 1. Strong Innovative Community with over 180,000 employees 4. Extremely high brand value and good advertising |
| France Telecom Weaknesses |
Here are the weaknesses in the France Telecom SWOT Analysis: 1. Concentrated Revenue from France |
| France Telecom Opportunities |
Following are the Opportunities in France Telecom SWOT Analysis: 1. Growth in Telecommunications Services |
| France Telecom Threats |
The threats in the SWOT Analysis of France Telecom are as mentioned: 1. Regulatory Environment |
| France Telecom Competition | |
| Competitors |
Below are the top 4 France Telecom competitors: 1. Bouyges Telecom 4.Free Mobile |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to France Telecom. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.
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