Published in Transport and Logistics category by MBA Skool Team
Yusen Logistics is one of the leading brands in the transport and logistics sector. Yusen Logistics SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Yusen Logistics:
The company has high operations in Japan, America & Europe
It has an employee strength of around 16000
Establishment in 1955 gives a vast experience in industry
Strong global reputation and financial stability
Above are the strengths in the SWOT Analysis of Yusen Logistics. The strengths of Yusen Logistics looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Yusen Logistics Weaknesses
Limited brand awareness as Less work on marketing activities
Despite excellent market value, has a limited market share owning to intense competition
These were the weaknesses in the Yusen Logistics SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Yusen Logistics Opportunities
Integration of NYK Logistics & Yusen Air & Sea Service Pvt. Ltd. will create more dynamic business networks that will enhance improved connection and communication with customers and clients
Continuous support and patronage of the company's clients can help business to grow fruitfully
Rapid growth in Thailand economy
Above we covered the opportunities in Yusen Logistics SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Yusen Logistics Threats
Slow entrance of big players in Thai market
The threats in the SWOT Analysis of Yusen Logistics are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
A truly global logistics provider that responds to its customers' increasingly sophisticated logistical needs, and maintains a world-class scale and quality of service
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