Canadian Pacific Railway SWOT Analysis, Competitors & USP
Published by MBA Skool Team, Last Updated: April 12, 2020
SWOT analysis of Canadian Pacific Railway analyses the brand by its strengths, weaknesses, opportunities & threats. In Canadian Pacific Railway SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Canadian Pacific Railway to benchmark its business & performance as compared to the competitors. Canadian Pacific Railway is one of the leading brands in the transport and logistics sector.
The table below lists the Canadian Pacific Railway SWOT (Strengths, Weaknesses, Opportunities, Threats), top Canadian Pacific Railway competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
Partnerships with terminals, ports, highways, airports, and governments
Canadian Pacific Railway STP
Business which requires transportation and logistics services
Transportation services for intermodal containers, coal, grain, and industrial and consumer products
Provider of integrated, multi-modal transportation solutions and customized logistics services that go far beyond rail, right into the heart of your business
SWOT Analysis of Canadian Pacific Railway
Canadian Pacific Railway Strengths
Below are the Strengths in the SWOT Analysis of Canadian Pacific Railway:
1. More than 15000 employees and rail-track network of 14000 miles 2. Strong alliances with partners to provide logistics services and land transportation 3. State-of-the-art technology has modernized railway industry
4. Owns a large number of large yards and repair shops across their system
5. Good network and strong brand reputation
Canadian Pacific Railway Weaknesses
Here are the weaknesses in the Canadian Pacific Railway SWOT Analysis:
1. Low penetration of the market as there is a huge untapped market 2. Limited product line and customer base 3. Lack of international operations
Canadian Pacific Railway Opportunities
Following are the Opportunities in Canadian Pacific Railway SWOT Analysis:
1. Increasing penetration of market through joint ventures 2. Entering to other markets 3. Expanding product/ service line
Canadian Pacific Railway Threats
The threats in the SWOT Analysis of Canadian Pacific Railway are as mentioned:
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