24x7 - Meaning & Definition

Published in Marketing and Strategy Terms by MBA Skool Team

What is 24x7?

24x7 : It numerically means that something is available or is normally always open 24 hours a day, 7 days a week. It is used mostly in the context of business and commerce.

So, in market and industries, a 24/7 service is business available with no interruptions regardless of time or day. Sometimes it is also known as non-stop service or round the clock service.



Continuous operations with staff shifts

Operations at different geographic facilities



Commercial examples

Company’s sales, profit and reputation depends on their commitment towards the services they are providing, thus it becomes imperative for them to provide non-stop services. E.g. convenience store, ATM, automated online assistant, customer support, Hospitals, filling station, taxicabs and security services etc.

Public Services

Not only commercially, sometimes it is also important for public bodies to provide round the clock services. E.g. airports, airlines, emergency medical providers, police and emergency telephone numbers.

Industries and Utilities

In Industries, often it is very important to run their production facilities on 24/7 basis. Likewise Utility service provider cannot afford to interrupt their service because of the sheer nature of it, e.g. Electric service providers, Water supply etc.

Professional Services

Professional like attorneys, physicians, and veterinarians provide round the clock service at emergency calls.


Hence, this concludes the definition of 24x7 along with its overview.

This article has been researched & authored by the Business Concepts Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse the definition and meaning of more similar terms. The Management Dictionary covers over 1800 business concepts from 5 categories.

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