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Piramal Group SWOT Analysis

Published by MBA Skool Team in Pharma and Healthcare category Last Updated: September 27, 2023Read time:

Here is a detailed SWOT analysis of Piramal Group covering strengths, weaknesses, opportunities and threats.

Piramal Group Strengths

  1. Indian pharmaceutical and health care company with Piramal Enterprises is also one of the largest custom manufacturing companies across the World
  2. High investment in R & D, Piramal Enterprises has a global R&D division in NY, a facility in India, and a manufacturing plant in Bethlehem
  3. High Brand equity in healthcare industry
  4. Piramal Healthcare is one of the fastest growing players by sales domestic consumer healthcare market, which deals with non-prescription products in the healthcare and wellness segment.
  5. Good product portofolio and a strong workforce

Above are the strengths in the SWOT Analysis of Piramal Group. The strengths of Piramal Group looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Piramal Group Weaknesses

  1. Weak global presence compared to global players
  2. Due to high competition brand has limited market share

These were the weaknesses in the Piramal Group SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Piramal Group Opportunities

  1. Global presence by expansion
  2. Healthcare sector is booming industry in coming years so expanding in this sector
  3. Acquisition of smaller players to enhance image

Above we covered the opportunities in Piramal Group SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Piramal Group Threats

  1. Advanced technologies constantly demanding product innovation
  2. Due to global slowdown people start spending less on healthcare expenses
  3. Unfavorable govt policies

The threats in the SWOT Analysis of Piramal Group are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the Piramal Group SWOT analysis.

Read Similar SWOT analysis

About Piramal Group

The table below gives the brand overview along with its target market, segmentation, positioning & USP

Piramal Group Overview
Parent Company

Piramal group


Retail stores


Pharma and Healthcare

Tagline/ Slogan

Knowledge action care


One of the most prominent pharma companies in India

Piramal Group STP

Inidividuals and corporates seeking pharma products

Target Market

Middle class and upper class individuals


Quality and afforable pharmaceutical products

This article has been researched & authored by the Content & Research Team which comprises of MBA students, management professionals, and industry experts. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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