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  3. Phone.com SWOT Analysis

Phone.com SWOT Analysis

Published by MBA Skool Team in Telecom Service Providers category Last Updated: June 19, 2023Read time:

Here is a detailed SWOT analysis of Phone.com covering strengths, weaknesses, opportunities and threats.

Phone.com Strengths

  1. Route incoming calls to different locations based on the day, time or who is calling. 
  2. Greet callers with audio messages or your company jingle. You can even select your hold music from our collection of recording artists including The Beatles, Bruce Springsteen and more
  3. Includes all the traditional features you are used to getting: Voicemail, Call Blocking, Call Waiting, Caller ID, Call Forwarding, Three-way Calling and more
  4. Strong base of active resellers
  5. Customer service is efficient
  6. Recognised by several awards and honors

Above are the strengths in the SWOT Analysis of Phone.com. The strengths of Phone.com looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Phone.com Weaknesses

  1. Global competitors have more advanced technologies
  2. Business reach is limited compared to big competitors

These were the weaknesses in the Phone.com SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Phone.com Opportunities

  1. Further consolidation in the industry
  2. Expansion of auto conferencing access
  3. Integration with GPS

Above we covered the opportunities in Phone.com SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Phone.com Threats

  1. OTT application usage
  2. Increasing competition activity and high costs of operations
  3. Safety and security

The threats in the SWOT Analysis of Phone.com are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the Phone.com SWOT analysis.

About Phone.com

The table below gives the brand overview along with its target market, segmentation, positioning & USP

Phone.com Overview
Parent Company



Mobile, web and desktop


Telecom Service Providers

Tagline/ Slogan

Communicate Better


Communicate where you want, when you want and how you want

Phone.com STP


Target Market

Business Owners, Mobile professionals and home phone users


Strong virtual business establishment

This article has been researched & authored by the Content & Research Team which comprises of MBA students, management professionals, and industry experts. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to Phone.com. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.

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