Posted in Transport and Logistics, Total Reads: 3485
SWOT Analysis of DTDC with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis
Courier and Cargo
Transport & Logistics
It delivers to the remotest places in India
Businesses & Individual with transportation needs
Those seeking top of the line service at below market leader prices
India’s Largest Domestic Delivery Network Company
1. Good delivery service in over 3700 Indian locations and 240 international locations 2. Pioneers through Franchise Business 3. Good Sales and customer support 4. Web based tracking
5. Delivers approx 10 million Parcels a month
1. New in e-commerce businesses and retail stores that will sell air tickets and phone recharges 2. Company finds it difficult to set up retail stores and logistics networks simultaneously 3.Lack of awareness among the Indian shippers
1.Few players in the organized sector 2.It is a debt free company which can be help for rapid expansion 3.Acquiring stake in other companies can be utilized to penetrate and consolidate its presence all over Asia
1.Taxes across the border can impede DTDC’s growth plans 2.Service complains of customers can portray bad image 3.Local companies with very low charges
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