Air Cargo Carriers SWOT Analysis, Competitors & USP
Published by MBA Skool Team, Last Updated: April 12, 2020
SWOT analysis of Air Cargo Carriers analyses the brand by its strengths, weaknesses, opportunities & threats. In Air Cargo Carriers SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Air Cargo Carriers to benchmark its business & performance as compared to the competitors. Air Cargo Carriers is one of the leading brands in the airlines sector.
The article below lists the Air Cargo Carriers SWOT (Strengths, Weaknesses, Opportunities, Threats), top Air Cargo Carriers competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
Largest operator of “Shorts Aircrafts” in the world
Air Cargo Carriers STP
Feeder Airline segment
Courier suppliers such as UPS, DHL, FedEx
Strong regional player in cargo services
SWOT Analysis of Air Cargo Carriers
For Air Cargo Carriers, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position. Let us start the Air Cargo Carriers SWOT Analysis:
Air Cargo Carriers Strengths
The strengths of Air Cargo Carriers looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. Below are the Strengths in the SWOT Analysis of Air Cargo Carriers :
1. Holds Supplemental Type Certificates (STC) that allowing switching between passenger and cargo configurations.
2. Central hub located close to UPS’s worldwide air-hub.
3. Holds world’s largest inventory of “Shorts aircraft” parts.
4. High penetration into small town Eastern United States.
5. In house capability on training and STC usage expertise.
Air Cargo Carriers Weaknesses
The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the Air Cargo Carriers SWOT Analysis:
1. Fleet’s small capacities limit acceptance of large orders.
2. Limited flights to major commercial centers across USA, especially the West coast.
Air Cargo Carriers Opportunities
The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in Air Cargo Carriers SWOT Analysis:
1. Increasing importance of smaller cities in commercial activity.
2. Newly established routes to the Caribbean and Mexico.
3. No supply side issues from aircraft manufactures unlike competitors and hence, a clear time advantage.
Air Cargo Carriers Threats
The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of Air Cargo Carriers are as mentioned:
1. Over reliance on Shorts can hurt, in case of supply side shortfall.
2. Its primary customers have their own airline fleet and are looking to expand, which can limit growth prospects.
Air Cargo Carriers Competitors
There are several brands in the market which are competing for the same set of customers. Below are the top 2 competitors of Air Cargo Carriers:
1. Everts Air Cargo
2. Logistic Air
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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