Published in Banking & Financial Services category by MBA Skool Team
Metro Bank is one of the leading brands in the banking & financial services sector. Metro Bank SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Metro Bank:
Growth is high. It has increased its account holders
At the flagship Holborn store, $200 million in deposits which is four times the total at the average mature American branch: Liquidity risk is less comparatively
Inclusion of variety of non-traditional services like pet friendly policy at stores and coin counting machines
Many awards have been won in three years which creates credibility in the market
It is authorised by the Prudential Regulation Authority and regulated by both the Financial Conduct Authority and the Prudential Regulation Authority
Above are the strengths in the SWOT Analysis of Metro Bank. The strengths of Metro Bank looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Metro Bank Weaknesses
Opened recently and hence consumers may be skeptical about the same
Recording losses in PBT. Since its launch, loss has exceeded 100 million pound in three years
Difficulty in raising funds from notable investors
These were the weaknesses in the Metro Bank SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Metro Bank Opportunities
Its unique position as being the first High street bank can be leveraged
The non-traditional products can be incentivized and the untapped market of it can be explored
Online platform Metro bank More can boost its growth due to increasing internet penetration
Above we covered the opportunities in Metro Bank SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Metro Bank Threats
Increasing competitors activity can reduce its market share
Fluctuating economic scenarios and unfavorable banking environment
The threats in the SWOT Analysis of Metro Bank are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Hence this concludes the Metro Bank SWOT analysis.
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About Metro Bank
The table below gives the brand overview along with its target market, segmentation, positioning & USP
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