Indiabulls Financial Services SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 26, 2020

SWOT analysis of Indiabulls Financial Services analyses the brand by its strengths, weaknesses, opportunities & threats. In Indiabulls Financial Services SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Indiabulls Financial Services to benchmark its business & performance as compared to the competitors. Indiabulls Financial Services is one of the leading brands in the banking & financial services sector.

The table below lists the Indiabulls Financial Services SWOT (Strengths, Weaknesses, Opportunities, Threats), top Indiabulls Financial Services competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).

Indiabulls Financial Services SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
Indiabulls Financial Services Brand Analysis
Parent Company

Indiabulls Group


Brokerage Houses, Consumer Financial Services, Real Estate


Banking & Financial Services

Tagline/ Slogan

Quality on time


Fastest growing Brokerage house

Indiabulls Financial Services STP


Target Group

Urban and Rural Investors


Complete Investment and Stock trading Solutions

SWOT Analysis of Indiabulls Financial Services
Indiabulls Financial Services Strengths

Below are the Strengths in the SWOT Analysis of Indiabulls Financial Services:

1. innovative range of financial products
2.  Most competitive brokerage and DP charges

3. Exposure updating tie-ups with leading banks

4. Well diverse Investment portfolio

5. Has over 500000 clients and over 20,000 employees
6. Indiabulls has presence in the Real Estate, Infrastructure, Financial Services, Securities, Retail, Multiplex and Power sectors

Indiabulls Financial Services Weaknesses

Here are the weaknesses in the Indiabulls Financial Services SWOT Analysis:

1.  High risk exposure in investments in power and real estate

Indiabulls Financial Services Opportunities

Following are the Opportunities in Indiabulls Financial Services SWOT Analysis:

1. Opportunities in the growing cities
2. Urban Youth looking for investment options

Indiabulls Financial Services Threats

The threats in the SWOT Analysis of Indiabulls Financial Services are as mentioned:

1.  Stringent Economic measures by Government and RBI
2.  Entry of foreign finance firms in Indian Market

Indiabulls Financial Services Competition
Indiabulls Financial Services Competitors

Below are the top 3 competitors of Indiabulls Financial Services:

1.  Sharekhan

2.  IIFL

3.  Religare

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Indiabulls Financial Services. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.

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