SWOT analysis of ShareKhan analyses the brand/company with its strengths, weaknesses, opportunities & threats. In ShareKhan SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like ShareKhan to benchmark its business & performance as compared to the competitors and industry. As of 2020, ShareKhan is one of the leading brands in the banking & financial services sector.
The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top ShareKhan competitors and includes ShareKhan target market, segmentation, positioning & Unique Selling Proposition (USP).
| ShareKhan Brand Analysis | |
|---|---|
| Parent Company |
Sharekhan Financial services pvt. Ltd. |
| Category |
BFSI |
| Sector | |
| Tagline/ Slogan |
Your guide to the financial jungle |
| USP |
India’s leading online retail broking house |
| ShareKhan STP | |
| ShareKhan Segmentation |
Brokerage |
| ShareKhan Target Market |
Urban and Rural Investors |
| ShareKhan Positioning |
Complete Investment and Stock trading Solutions |
| ShareKhan SWOT Analysis | |
| ShareKhan Strengths |
Below are the Strengths in the SWOT Analysis of ShareKhan: 1. Widerange of innovative financial products 3. Strong I.T infrastructure 4. Have one of the largest network of branches across country |
| ShareKhan Weaknesses |
Here are the weaknesses in the ShareKhan SWOT Analysis: 1. Penetration limited to urban areas |
| ShareKhan Opportunities |
Following are the Opportunities in ShareKhan SWOT Analysis: 1. Growing rural market |
| ShareKhan Threats |
The threats in the SWOT Analysis of ShareKhan are as mentioned: 1.Stringent Economic measures by Government and RBI |
| ShareKhan Competition | |
| Competitors |
Below are the top 3 ShareKhan competitors: 1.Reliance Capital 2.Indiabulls |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to ShareKhan. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.
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