Published in Banking & Financial Services category by MBA Skool Team
Franklin Templeton Investments is one of the leading brands in the banking & financial services sector. Franklin Templeton Investments SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Franklin Templeton Investments:
Huge array of offerings: investment solutions for U.S. investors including mutual funds, retirement savings vehicles and over 500 college savings plans.
History of robust business and growth
Reputed brand image Ranked amongst top 10 securities companies
Specializes in conservatively managed mutual funds
Sponsorships of sports events globally
A pioneer in global investing with clients in 150+ countries
Above are the strengths in the SWOT Analysis of Franklin Templeton Investments. The strengths of Franklin Templeton Investments looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Franklin Templeton Investments Weaknesses
Internal contingency may arise due to high dependency over brokers/dealers and investment advisors.
Liquity pressure on company due to high fixed income.
Business concentrated across US increases firm’s dependency on US market.
These were the weaknesses in the Franklin Templeton Investments SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Franklin Templeton Investments Opportunities
Scope of market expansion: increasing offerings to customers.
Growth through mergers and acquisitions: Partnering/investing in foreign market to diversify on global scale.
Rising demand for international stock in US between 2008 and 2011
Above we covered the opportunities in Franklin Templeton Investments SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Franklin Templeton Investments Threats
Can be adversely impacted by new rules and laws: A change in law can put pressure on profit margins, leading to change in company policy which might have cascading repercussions.
Financial consolidation might lead to units being merged. 3. Increasing competition: Competition from peers and new entrants in the industry.
The threats in the SWOT Analysis of Franklin Templeton Investments are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Multiple world-class investment management groups – Franklin, Templeton and Mutual Series
Franklin Templeton Investments STP
Individuals, institutions, trusts, partnerships and other clients looking for financial service to manage their funds
Rich individuals, institutions and partnerships
Pioneer in global investing
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