Investec Bank SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP

Published by MBA Skool Team, Last Updated: April 26, 2020

SWOT analysis of Investec Bank analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Investec Bank SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Investec Bank to benchmark its business & performance as compared to the competitors and industry. As of 2020, Investec Bank is one of the leading brands in the banking & financial services sector.

The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top Investec Bank competitors and includes Investec Bank target market, segmentation, positioning & Unique Selling Proposition (USP).

Investec Bank SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
Investec Bank Brand Analysis
Parent Company

Investec Bank


Investment Services


Banking & Financial Services

Tagline/ Slogan

Out of the ordinary


Strong brand image through sponsorships in various sports such as rugby, horse racing, football and other activities.

Investec Bank STP
Investec Bank Segmentation

Enterprises and investors

Investec Bank Target Market

Small enterprise looking for leasing and individual investors

Investec Bank Positioning

Asset management and micro lending firm

Investec Bank SWOT Analysis
Investec Bank Strengths

Below are the Strengths in the SWOT Analysis of Investec Bank:

1. Global presence through acquisitions and investments in growing business avenues.
2. Strong commitment by borrowers in South African financial market helps the company to have easy lending.
3. The asset management has witnessed a consistent organic growth since inception

4. Wide range of capabilities to have flexibility in offering array of client range solutions
5. Operates primarily in South Africa, the United Kingdom, Australia and Ireland through over 0ver 6000 employees globally

Investec Bank Weaknesses

Here are the weaknesses in the Investec Bank SWOT Analysis:

1. Lack of presence on emerging economies
2. Dependence on only a few countries for its operations is risky during fluctuating financial scenarios

Investec Bank Opportunities

Following are the Opportunities in Investec Bank SWOT Analysis:

1. Scope of growth through launch new offerings(for example Investec  GSF Contrarian Equity Fund, FT).
2. Growth in the pension funds industry can bring business to the organization.

Investec Bank Threats

The threats in the SWOT Analysis of Investec Bank are as mentioned:

1. Volatilty in bond and equity market.
2. Looming economic crisis in Europe.
3.Attrition of experienced leaders from the organization

Investec Bank Competition

Below are the top 7 Investec Bank competitors:

1. Deutsche Boerse
2.Barclays PLC
3.HSBC Holdings PLC

4.The Royal Bank of Scortland Group plc

5. Northern Rock

6.Absa Group Ltd

7.FirstRand Ltd

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Investec Bank. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.

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