London Stock Exchange SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP

Published by MBA Skool Team, Last Updated: April 26, 2020

SWOT analysis of London Stock Exchange analyses the brand/company with its strengths, weaknesses, opportunities & threats. In London Stock Exchange SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like London Stock Exchange to benchmark its business & performance as compared to the competitors and industry. As of 2020, London Stock Exchange is one of the leading brands in the banking & financial services sector.

The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top London Stock Exchange competitors and includes London Stock Exchange target market, segmentation, positioning & Unique Selling Proposition (USP).

London Stock Exchange SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
London Stock Exchange Brand Analysis
Parent Company

London Stock Exchange Group

Category

Investment Services

Sector

Banking & Financial Services

Tagline/ Slogan

Dictum Meum Pactum (My Word is My Bond)

USP

Largest stock market in Europe

London Stock Exchange STP
London Stock Exchange Segmentation

Institutional and individual investors

London Stock Exchange Target Market

Institutional and individual investors looking for investing in financial security

London Stock Exchange Positioning

Ordinary Shares, Exchange Traded Funds, Exchange Traded Commodities, Covered Warrants, Structured Products, Bonds, Retail Bond, Global Depositary Receipts (GDRs).

London Stock Exchange SWOT Analysis
London Stock Exchange Strengths

Below are the Strengths in the SWOT Analysis of London Stock Exchange:

1. Strong history since its inception in 1801
2. Robust technology: Offer participants with real time services
3. Expanding marketing leadership from England to Europe by series of mergers an acquisitions(such as Borsa Italiana, MTS, Turquoise)
4. A huge market capitalization makes it one of the top five stock exchanges in the world

5. 2,900+ companies from over 60 countries listed on exchange.

6. Over 400 firms, mainly investment banks and stockbrokers, are members of the London Stock Exchange.

7. Offers wider array of financial instrument to investors

London Stock Exchange Weaknesses

Here are the weaknesses in the London Stock Exchange SWOT Analysis:

1. Directly coupled with the economy of Europe, thus attracting higher risk.
2. A small technical glitch can have a major impact on the finance of the nation.
3.Large institution need lots of manpower and manual intervention to sustain the business model

London Stock Exchange Opportunities

Following are the Opportunities in London Stock Exchange SWOT Analysis:

1. Growth by expanding participating companies
2. Diversification of risk at global scale through strategic expansion

London Stock Exchange Threats

The threats in the SWOT Analysis of London Stock Exchange are as mentioned:

1. Threat of competitors: Attempts of failed takeovers in past cannot rule out the possibility of takeover.
2. Highly impacted by regulatory and legal changes due to cascading effect of financial market performance.

London Stock Exchange Competition
Competitors

Below are the top 5 London Stock Exchange competitors:

1. BATS Global Markets
2.NYSE Euronext

3. Bolsas and Mercados

4.. Deutsche Börse AG

5. BM&F Bovespa


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to London Stock Exchange. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.

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