QNB Qatar National Bank SWOT Analysis
QNB Qatar National Bank is one of the leading brands in the banking & financial services sector. QNB Qatar National Bank SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of QNB Qatar National Bank:
Quick Glance:
QNB Qatar National Bank Strengths
- Largest Bank in Middle East and North Africa in terms of total assets, net profits
- Strong presence in Middle East
- Largest bank in Qatar in terms of market share, customer base and number of branches
- Highest rated bank in the world
- Has its offices and presence in over 15 countries
Above are the strengths in the SWOT Analysis of QNB Qatar National Bank. The strengths of QNB Qatar National Bank looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
QNB Qatar National Bank Weaknesses
- Not much presence in southern parts of Africa, Americas and Europe
- Slow down in deposit growth affecting the bank’s operations
These were the weaknesses in the QNB Qatar National Bank SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
QNB Qatar National Bank Opportunities
- High opportunity to expand in other African countries through acquisitions
- Demand for bond market in Qatar and Middle East will propel bank’s growth
- Growth in Islamic banking will help in bank’s growth
Above we covered the opportunities in QNB Qatar National Bank SWOT Analysis. The opportunities for any brand can include prospects of future growth.
QNB Qatar National Bank Threats
- Decrease in foreign investments in Qatar and Middle East affecting the bank
- Dependency on foreign banks for funds and loans is a major threat in the current uncertain global markets
The threats in the SWOT Analysis of QNB Qatar National Bank are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
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Hence this concludes the QNB Qatar National Bank SWOT analysis.
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About QNB Qatar National Bank
The table below gives the brand overview along with its target market, segmentation, positioning & USP
| QNB Qatar National Bank Overview | |
|---|---|
| Parent Company |
Qatar National Bank (QNB) |
| Category |
Banking |
| Sector | |
| Tagline/ Slogan |
Together Forward |
| USP |
Bank focusing on improving customer experience through operational excellence |
| QNB Qatar National Bank STP | |
| Segmentation |
Institutional and individual clients |
| Target Market |
Private individuals, SME’s , Large Corporate , Government institutions in need of financial assistance |
| Positioning |
Qatar’s leading bank offering diversified financial services |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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