Published by MBA Skool Team, Last Updated: April 26, 2020
SWOT analysis of Andhra Bank analyses the brand by its strengths, weaknesses, opportunities & threats. In Andhra Bank SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Andhra Bank to benchmark its business & performance as compared to the competitors. Andhra Bank is one of the leading brands in the banking & financial services sector.
The table below lists the Andhra Bank SWOT (Strengths, Weaknesses, Opportunities, Threats), top Andhra Bank competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
Below are the Strengths in the SWOT Analysis of Andhra Bank:
1. Product specific strategies 2. Superior Customer service 3. Strong growth in spite of crisis 4. Andhra bank has over 13000 employees 5. All Branches are 100% computerized, 1186 units viz., 1101 Branches, 68 Extension Counters, 15 Service Centres
Andhra Bank Weaknesses
Here are the weaknesses in the Andhra Bank SWOT Analysis:
1. Small range of products in some sectors 2. Limited advertising as compared to leading competitors
Andhra Bank Opportunities
Following are the Opportunities in Andhra Bank SWOT Analysis:
1. Use of technology for value added services 2. First life insurance Joint venture
Andhra Bank Threats
The threats in the SWOT Analysis of Andhra Bank are as mentioned:
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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