Petronet LNG SWOT Analysis, Competitors & USP

Petronet LNG SWOT analysis evaluates the brand by its strengths, weaknesses, opportunities & threats. In SWOT Analysis of Petronet LNG, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Petronet LNG to benchmark its business & performance as compared to the competitors, and make strategic improvements. Petronet LNG is one of the leading brands in the energy & power sector.

The article below lists the Petronet LNG SWOT, competitors and includes its target market, segmentation, positioning & USP. Let us start the Petronet LNG SWOT Analysis:

SWOT Analysis of Petronet LNG

For Petronet LNG, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position.

Petronet LNG Strengths

The strengths of Petronet LNG looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. Below are the Strengths in the SWOT Analysis of Petronet LNG :

1. India's largest buyer of natural gas

2.Strong backing by government of India

3. Strategic location near the coast of India
4.Company expanding its capacity to more than double

5. Strong participation in community development in India

Petronet LNG Weaknesses

The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the Petronet LNG SWOT Analysis:

1.  Reducing margins because of fluctuation in currency

2.  Revenues depends on international LNG price which keeps on fluctuating

Petronet LNG Opportunities

The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in Petronet LNG SWOT Analysis:

1.India's growing energy requirements

2.Increasing natural gas market globally

3.Heavy import dependence of natural gas

4. Large gap in India's demand and supply

Petronet LNG Threats

The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of Petronet LNG are as mentioned:

1.Frequent labor unrest in India

2.Labour Unions

3.Environmental hazards cause a backlash

4.Economic instability and fluctuations in India's policies

Petronet LNG Competitors

There are several brands in the market which are competing for the same set of customers. Below are the top 3 competitors of Petronet LNG:

1. Asian Petroproducts & Exports Ltd.
2. Assam Petrochemicals Ltd.
3. DCW Ltd.

Hence this concludes the Petronet LNG SWOT analysis.

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About Petronet LNG

Petronet LNG
Parent Company	Joint venture between GAIL,IOCL,ONGC and BPCL
Category	Natural Gas Services
Sector	Energy & Power
Tagline/ Slogan	Dreams full of Gas
USP	Set up for importing natural gas by government of India
Petronet LNG STP
Segmentation	Corporate, people looking to fulfill energy services needs
Target Market	Industrial consumers, power producers, fertilizer producers needing LNG solutions and distribution
Positioning	It provides solutions to challenges in LNG terminals and distribution in India

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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