SWOT analysis of Baker Hughes analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Baker Hughes SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Baker Hughes to benchmark its business & performance as compared to the competitors and industry. Baker Hughes is one of the leading brands in the energy & power sector.
The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top Baker Hughes competitors and includes Baker Hughes target market, segmentation, positioning & Unique Selling Proposition (USP).
Baker Hughes | |
| Parent Company | Baker Hughes |
|---|---|
| Category |
Oil & Gas |
| Sector | |
| Tagline/ Slogan |
Best in Class; Core Values of Integrity, Teamwork, Performance & Learning |
| USP |
World's third largest oilfield services company |
| Baker Hughes STP | |
| Baker Hughes Segmentation |
Corporates, countries, individuals looking to fulfill energy needs |
| Baker Hughes Target Market |
Enterprises looking for energy for production, people for petrol diesel for vehicles and domestic uses |
| Baker Hughes Positioning |
One of the biggest oil field service companies |
| Baker Hughes SWOT Analysis | |
| Baker Hughes Strengths |
Below are the Strengths in the SWOT Analysis of Baker Hughes: 1.Research and Development |
| Baker Hughes Weaknesses |
Here are the weaknesses in the Baker Hughes SWOT Analysis: 1.Cost of environmental hazards |
| Baker Hughes Opportunities |
Following are the Opportunities in Baker Hughes SWOT Analysis: 1.Increasing fuel/oil prices |
| Baker Hughes Threats |
The threats in the SWOT Analysis of Baker Hughes are as mentioned: 1.Government regulations |
| Baker Hughes Competition | |
| Competitors |
Below are the top 2 Baker Hughes competitors: 2. Halliburton |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Baker Hughes. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.
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