Power Grid of India SWOT analysis evaluates the brand by its strengths, weaknesses, opportunities & threats. In SWOT Analysis of Power Grid of India, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Power Grid of India to benchmark its business & performance as compared to the competitors, and make strategic improvements. Power Grid of India is one of the leading brands in the energy & power sector.
The article below lists the Power Grid of India SWOT, competitors and includes its target market, segmentation, positioning & USP. Let us start the Power Grid of India SWOT Analysis:
In this article:
For Power Grid of India, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position.
The strengths of Power Grid of India looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. Below are the Strengths in the SWOT Analysis of Power Grid of India :
1. Strong network in remote areas
2. Robustnetwork across India
3. Efficient manpower
4. Very few network failure
5. Backing of Central Government
The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the Power Grid of India SWOT Analysis:
1.Slow decision making process
2.Manualnetwork needs urgently computerization
3.Centralized authority
The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in Power Grid of India SWOT Analysis:
1.Huge demand and supply gap
2.Large opportunity in expanding network
3.Can diversify into other network
The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of Power Grid of India are as mentioned:
1.Outdated grid can fail anytime
2. Intense competition from other major players and international players
3. Changing govt policies and govt intervention can affect operations
There are several brands in the market which are competing for the same set of customers. Below are the top 3 competitors of Power Grid of India:
1.Alstom India Ltd.
2.Bil Energy Systems Ltd.
3. Kalpataru Power Transmissions Ltd.
Hence this concludes the Power Grid of India SWOT analysis.
Continue reading more about the brand/company.
Power Grid of India Overview | |
---|---|
Parent Company |
Power Grid Corporation of India |
Category |
Electric Utilities |
Sector | |
Tagline/ Slogan |
One nation – one grid |
USP |
Efficient power transmitter |
Power Grid of India STP | |
Segmentation |
Agencies looking to buy electricity |
Target Market |
State owned Electricity Boards |
Positioning |
World Class, Integrated, Global Transmission Company With Dominant Leadership |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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