Power Grid of India SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of Power Grid of India analyses the brand by its strengths, weaknesses, opportunities & threats. In Power Grid of India SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Power Grid of India to benchmark its business & performance as compared to the competitors. Power Grid of India is one of the leading brands in the energy & power sector.

The table below lists the Power Grid of India SWOT (Strengths, Weaknesses, Opportunities, Threats), top Power Grid of India competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).

Power Grid of India SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
Power Grid of India Brand Analysis
Parent Company

Power Grid Corporation of India

Category

Electric Utilities

Sector

Energy & Power

Tagline/ Slogan

One nation – one grid

USP

Efficient power transmitter

Power Grid of India STP
Segment

Agencies looking to buy electricity

Target Group

State owned Electricity Boards

Positioning

World Class, Integrated, Global Transmission Company With Dominant Leadership

SWOT Analysis of Power Grid of India
Power Grid of India Strengths

Below are the Strengths in the SWOT Analysis of Power Grid of India:

1. Strong network in remote areas
2. Robustnetwork across India
3. Efficient manpower

4. Very few network failure

5. Backing of Central Government

Power Grid of India Weaknesses

Here are the weaknesses in the Power Grid of India SWOT Analysis:

1.Slow decision making process

2.Manualnetwork needs urgently computerization
3.Centralized authority

Power Grid of India Opportunities

Following are the Opportunities in Power Grid of India SWOT Analysis:

1.Huge demand and supply gap
2.Large opportunity in expanding network
3.Can diversify into other network

Power Grid of India Threats

The threats in the SWOT Analysis of Power Grid of India are as mentioned:

1.Outdated grid can fail anytime

2. Intense competition from other major players and international players

3. Changing govt policies and govt intervention can affect operations

Power Grid of India Competition
Power Grid of India Competitors

Below are the top 3 competitors of Power Grid of India:

1.Alstom India Ltd.
2.Bil Energy Systems Ltd.

3. Kalpataru Power Transmissions Ltd.


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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