Published by MBA Skool Team, Last Updated: April 20, 2020
SWOT analysis of Disprin analyses the brand by its strengths, weaknesses, opportunities & threats. In Disprin SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Disprin to benchmark its business & performance as compared to the competitors. Disprin is one of the leading brands in the FMCG sector.
The table below lists the Disprin SWOT (Strengths, Weaknesses, Opportunities, Threats), top Disprin competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
Easily available tablets that gives you instant relief for all kinds of pains.
Paracetamol pain relief segment
All age group above 5yrs
Global expert in pain relief
SWOT Analysis of Disprin
Below are the Strengths in the SWOT Analysis of Disprin:
1. RB has been ranked as one of the Most Innovative Companies in the World by leading business magazine Forbes. 2. Excellent brand promotion by advertising media.
3. Brand presence by advertisements and prints. 4. Excellent distribution network in over 20 countries 5.Generic for certain pains
Here are the weaknesses in the Disprin SWOT Analysis:
1.Chemist stores selling without prescription can be a problem 2.Some people specially pregnant woman is not advised to have it
Following are the Opportunities in Disprin SWOT Analysis:
1. R&D for products for kids and pregnant ladies 2. Bringing varieties for different kinds of pains 3. More rural penetration to increase brand awareness and social cause initiatives 4. Tie-ups with hospitals, clinics, corporates to boost sales
The threats in the SWOT Analysis of Disprin are as mentioned:
1. Substitues such as pain balms etc 2.Imitation and spurious brands
Below are the top 3 competitors of Disprin:
1.Anadin 2.Saridon 3.Paracetamol tablets
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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