Disprin SWOT Analysis, Competitors & USP
SWOT analysis of Disprin analyses the brand by its strengths, weaknesses, opportunities & threats. In Disprin SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Disprin to benchmark its business & performance as compared to the competitors. Disprin is one of the leading brands in the FMCG sector.
The table below lists the Disprin SWOT (Strengths, Weaknesses, Opportunities, Threats), top Disprin competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
| Disprin Brand Analysis | |
|---|---|
| Parent Company |
Reckitt Benckiser |
| Category |
Personal Care Brands- Health |
| Sector | |
| Tagline/ Slogan |
Fast and effective pain relief |
| USP |
Easily available tablets that gives you instant relief for all kinds of pains. |
| Disprin STP | |
| Segment |
Paracetamol pain relief segment |
| Target Group |
All age group above 5yrs |
| Positioning |
Global expert in pain relief |
| SWOT Analysis of Disprin | |
| Disprin Strengths |
Below are the Strengths in the SWOT Analysis of Disprin: 1. RB has been ranked as one of the Most Innovative Companies in the World by leading business magazine Forbes. 3. Brand presence by advertisements and prints. |
| Disprin Weaknesses |
Here are the weaknesses in the Disprin SWOT Analysis: 1.Chemist stores selling without prescription can be a problem |
| Disprin Opportunities |
Following are the Opportunities in Disprin SWOT Analysis: 1. R&D for products for kids and pregnant ladies |
| Disprin Threats |
The threats in the SWOT Analysis of Disprin are as mentioned: 1. Substitues such as pain balms etc |
| Disprin Competition | |
| Disprin Competitors |
Below are the top 3 competitors of Disprin: 1.Anadin |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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