Published in Food & Beverages category by MBA Skool Team
Arbys is one of the leading brands in the food & beverages sector. Arbys SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Arbys:
Around 50 years of experience in the fast food industry
Major presence in U.S. and Canada with around 3600 locations
Employee strength of more than 25000
Unique architectural style and interiors
Variety in the menu
Healthy menu, with zero trans-fat, low calorie, zero additives and fresh ingredients
Stong financial muscle power
Successful implementation of ‘No kid hungry campaign'
Above are the strengths in the SWOT Analysis of Arbys. The strengths of Arbys looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Major presence in U.S. and Canada only
Less online presence
Losses in operations have affected efficiency
These were the weaknesses in the Arbys SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Venturing into newer markets via expansion
Increase its online presence
Advertise itself aggressively
Above we covered the opportunities in Arbys SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Concerns in the supply chain
Unstable economic condition
Intense competition in the fast food industry
The threats in the SWOT Analysis of Arbys are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
As a fast food restaurant chain serving good quality food which is low on calories
Health conscious people who want to eat good quality fast food
Youth, especially working and students and middle aged people
As a healthy fast food restaurant serving low calorie food with zero trans-fat and using fresh ingredients
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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