JBS SWOT Analysis

Published by MBA Skool Team, Last Updated: April 29, 2020

JBS SWOT analysis evaluates the brand by its strengths, weaknesses, opportunities & threats. In SWOT Analysis of JBS, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

JBS is one of the leading brands in the food & beverages sector. The article below lists the JBS SWOT and includes its target market, segmentation, positioning & USP.

Let us start the SWOT Analysis below:

JBS Strengths

The strengths of JBS looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

A list of strengths is mostly the starting point in a SWOT analysis. Below are the Strengths in the SWOT Analysis of JBS :

1. The company is one the biggest food processing companies in Brazil

2. It has a strong workforce of over 125000 employees

3. It has plants in Brazil, USA, Argentina, Australia

4. The brand has a reach in nearly 110 countries

5. Acquitions have made the brand strong in the segment

JBS Weaknesses

The weaknesses of a brand are certain aspects of its business which it can improve. Here are the weaknesses in the JBS SWOT Analysis:

1.Geographical Concentration in the US is a concern

2. Despite being a popular brand, the company has limited presence and penetration in emerging economies

JBS Opportunities

The opportunities for any brand can include prospects of future growth. Following are the opportunities in JBS SWOT Analysis:

1.Increasing Meat Demand globally

2. Growing Organic Foods Market

3. Acquisition of small business units and more visibility

JBS Threats

The threats for any business can be external factors which can negatively impact its business. The threats in the SWOT Analysis of JBS are as mentioned:

1.Stringent Government Regulations
2.Disease Related to Cattle and Poultry
3.Inreasing competition from existing players

Read Similar SWOT analysis

Hence this concludes the JBS SWOT analysis.

Continue reading more about the brand/company.

About JBS

JBS Overview
Parent Company



Food Processing


Food & Beverages

Tagline/ Slogan

Leaders in quality. Leaders in service.


Largest animal protein processor in the world and Top-of-mind awareness when consumers are making their beef, pork or chicken purchasing decisions.


Business segments:Food, Leather, Pet products and Biodiesel

Target Market

Industry/people looking for savory meat products


Provide the best possible service, selection and value to customers

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to JBS. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.

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